56% businesses report at least one scam a year on LinkedIn: Report – Business Standard

A recent report has shown that nearly 56 per cent of businesses on the platform have experienced at least one scam this yearBS Web Team New Delhi Illustration: Binay SinhaListen to This ArticleYour browser does not support the audio element. Fake job offers and phishing scams are becoming more prevalent on LinkedIn, with 56 per cent of businesses worldwide having experienced at least one LinkedIn scam this year, according to a recent report. The scams can be categorised into two main types: those targeting individuals by pretending to be LinkedIn users and those operating at the company level by impersonating existing organisations to gain credibility. The most popular type of scam on LinkedIn is the fake job offer, accounting for 48 per cent of reported cases. Additionally, 48 per cent of victims cited a damaged reputation as the leading outcome of falling for these scams.  These findings were revealed by NordLayer, a network security solution for businesses.  The study found that 45 per cent of companies are aware of scammers on LinkedIn using their organisation’s brand name. The report explains that LinkedIn’s main purpose in building professional networks and careers creates an ideal environment for scammers to post seemingly legitimate
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