From creating a profile on LinkedIn can pass the possibility or not of finding the job of your dreams. Antonello Maraglino, professor of digital communication and social media at the University of International Studies in Rome and expert on LinkedIn, reveals to the Adnkronos what are the secrets to significantly increase the chances of hitting the mark. First of all, our profile “must speak to the right interlocutor”, says Maraglino. And by ‘right’ we mean “our ideal employer rather than the customer we would like to reach”. And “once our target has been identified”, we can direct the sharing of all the contents we publish on the social network to that goal. All this obviously is not enough. “We must be proactive – warns the expert – otherwise even with the most beautiful profile in the world no one will ever contact us. As in real life – explains the professor – we must use LinkedIn to create contacts”.
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Finding a job with LinkedIn, here's how to build the perfect profile – Morning Express
