How 2022 Instagram Killed The Food Post – Mashed

Ranju sudhi/Shutterstock Until recently, scrolling through your Instagram feed usually yielded dozens of beautifully shot food photographs, even by amateur cooks and foodies. The food post of yore was highly curated, scrupulously staged, and totally devoid of people. The new food post is still all about mouth-watering dishes, celebrity aspiration, and filthy martinis, but with a more relaxed vignette. For an example of what we’re talking about, look at the Instagram feed of the Insta-famous celebrity chef Alison Roman, who shared food photos from a trip to Paris that included a nearly-devoured rare-plus steak, emptied escargot shells, and previously-pristine plates smeared with sauce. We are past the art of pickles being placed just-so with tweezers, holding the guests off from digging into their dishes, and a dozen strategic iPhone flashlights being used to get perfect ambient lighting. Here are the days of the New Food Post of — dim lounges and camera phone flashes, takeaway noodles swimming in sauce, and half-drunk glasses of champagne dotting the perimeter of a coffee table-turned dining table. Once unimaginable, 2022 saw the end of these glossy food photos on Instagram. So how did we arrive here at the funeral of the once-loved, ultra-sanitized, highly-curated food
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