Updated on: Oct 18, 2025 09:50 am IST WhatsApp is planning a major change that could affect how users and businesses communicate with non-responders. WhatsApp is preparing a major policy shift that could change how users and businesses communicate on the platform. Meta, the parent company of WhatsApp, has announced plans to limit how many messages can be sent to people who do not respond, a move designed to reduce spam and bulk messaging that have become widespread in recent years. WhatsApp is planning a new rule that could quietly change how users and businesses exchange messages.(Pexels) The company will introduce this new measure in several countries within the coming weeks. According to Meta, each message sent to a contact who has not replied will count toward a sender’s monthly quota. The exact number of messages allowed under this quota has not yet been disclosed. Also read: OnePlus to bring Android 16 and new AI features to multiple devices soon: Check if yours is in this list… WhatsApp Plans Monthly Message Limits The new policy will primarily affect users and businesses that frequently send unsolicited or repeated messages. For example, if a user sends multiple follow-ups to someone who never
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If your WhatsApp messages go unanswered, this new rule might surprise you

If your WhatsApp messages go unanswered, this new rule might surprise you