It's 'Not Wordle.' It's brand Wordle? Meme has Twitter accounts jumping on game craze. – nj.com

it's-'not-wordle'-it's-brand-wordle?-meme-has-twitter-accounts-jumping-on-game-craze-–-nj.com

Wordle shares inspired the “Not Wordle” meme.Amy Kuperinsky | NJ Advance Media for NJ.comBecause sharing Wordle results on Twitter has become nearly as popular as Wordle itself, the image of game play has filled tweets all month.Enter “Not Wordle.”The meme seizes on the different colored blocks — five squares per row — made famous by Josh Wardle’s word game, but is assuredly not Wordle.Cognitive scientist Ji Y. Son, a psychology professor at California State University, Los Angeles, started the Not Wordle trend Wednesday by posting a Wordle-esque block of 20 squares, all of them black.“Not wordle, just a zoom class,” Son tweeted, riffing on the ubiquity of Wordle shares.The concept has since taken off, embraced by a series of brands, sports teams and Twitter accounts for TV shows, movies and other pop culture properties.On Thursday, The Weather Channel used Not Wordle to comment on the impending nor’easter.The trend had spidey senses tingling for pandemic box-office sensation “Spider-Man: No Way Home.”“Grey’s Anatomy” went all blue, because the show knows a little something about blue Post-Its.And “Schitt’s Creek” might be over, but it’s never far from our hearts. Nor are David Rose’s statement sweaters.As for “Seinfeld,” a show about “nothing,” gets a…
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