LinkedIn Makes Privacy Oriented Changes to Data Collection, Adds Hindi Language …

LinkedIn has grown by leaps and bounds after having been acquired by Microsoft, but as with virtually every other social media platform this growth is in peril because of the increasing conversation and controversy surrounding data collection practices and ad targeting. Many social media users and prominent figures have voiced concerns about this because of the fact that this is the sort of thing that could potentially end up violating people’s privacy, and that might be why LinkedIn has announced privacy oriented alterations to the manner in which they collect data and target people with certain ads.One change that LinkedIn is making is emphasizing the use of first party data, which is essentially information that the platform can get from what users have willingly added to their profiles. That’s a highly useful way to segment audiences, because the things somebody puts on their public profile are likely going to be important parts of their identity, and using that in the ad targeting process could prove useful with all things having been considered and taken into account. With all of that having been said and now out of the way, it is important to note that this is not the only…
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