The future of press is on social media, as demonstrated by the Spanish influencer Ibai Llanos, who obtained an exclusive interview with Lionel Messi during his official presentation as a new player for Paris Saint-Germain.Llanos, who is a dedicated streamer and commentator of sports video games through Twitch for several years, was one of the few attendees at the player’s presentation event at El Parque de los Príncipes.He even got an informal interview with the star — something unthinkable a few years ago, when the mainstream media monopolized these special events.The live stream had an average of 243,000 viewers, and peaked at 552,000. It’s a greater reach than any other television station present at the presentation.The entire stream lasted 40 minutes, however, the interview with Messi lasted only three minutes, but that was enough to drive his audience crazy. The questions were out of the ordinary in any press interview and more associated with a “friendly” relationship between the internet star and the soccer player.”I am very excited about this new project, this is a spectacular stadium, a spectacular squad… the truth is, I am very excited,” Messi said while signing a T-shirt to giveaway during the stream.Ibai, who has more than 7 million followers on Twitch, went…
Read More
Messi gives his first interview on Twitch with Ibai Llanos
