Professionals prefer network, peers over AI for guidance: LinkedIn research – The Federal

Around 43 per cent individuals turn to their network for guidance, according to a LinkedIn report | Representative Photo: iStock Professionals prefer network, peers over AI for guidance: LinkedIn research Mounting pressure to adapt to AI-driven skill requirements is causing a decline in employee confidence levels New research by LinkedIn has revealed that professionals reach out to their peers and colleagues for guidance on AI or search engines. The report also highlighted how professionals and brands are shifting towards trusted people in their networks as their primary sources of information as they navigate the AI era. Confident with peers Around 43 per cent individuals turn to their network for guidance, while around 64 per cent say colleagues help them faster and more confidently. The report also revealed that LinkedIn saw nearly 82 per cent increase in people posting about feeling overwhelmed by how quickly they are expected to master the technology and around 51 per cent say learning AI was like another job. Also read: Amid rise of AI in job market, 84 pc of Indian professionals feel unprepared: LinkedIn report Catherine Fisher, career expert at LinkedIn, said while it is important to learn from the seniors, it is vital
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