Evan Alberto has made almost a million dollars from SnapchatCourtesy of Evan AlbertoEvan Alberto says he’s on track to become a millionaire in just a few weeks thanks to his consistent Snapchat usage.Since late November, the company has maintained a $1 million daily pool which it pays out to the creators of each day’s top-performing videos on its short-form video service, Spotlight. The company determines payout based on how many views a video gets in comparison to that of other highly viewed snaps.The move is meant to draw more creators to make videos for Spotlight, the company’s TikTok competitor, which in turn will help Snap attract and retain users. Spotlight has grown to more than 100 million monthly active users, the company said on its latest earnings call, and has over 175,000 video submissions per day. Meanwhile, the app overall grew to 265 million global daily active users in its fourth quarter of 2020, from 249 million in Q3.So far, Snap has given out more than $110 million overall across the markets where Spotlight is live. Alberto, 22, is among the latest benefactors of the company’s venture.”Originally I just did it for more exposure, I wasn’t quite sure how much…
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Snapchat is paying $1 million a day to creators of popular short videos, and some are getting rich
