Snapchat Says Users Took a Trillion Selfies Last Year | Social Media Today

I don’t know what this says about the current generation, nor the impact that this could reflect in respect to behavioral and social norms. But today, Snapchat has shared a pretty mind-blowing new stat: “ Every Snap is a moment for self-expression, connection with friends, or sharing something that matters.  In 2024, that self-expression reached new heights:  Snapchatters created well over one trillion selfie Snaps, a testament to how our global community of over 930 million use our camera to communicate, play, and feel closer together.” Yes, “trillion,” with a “t”. Snapchatters created over a trillion selfies in the app in just one year. For context, Apple recently reported that  iPhone users took over 500 billion selfies last year. So Snapchat users took more than 2x the amount of selfies that all iPhone users did. Maybe that’s an indicator that Android users are more vain, or at least, that a lot more Android users are using Snap. The data underlines the enduring popularity of Snapchat, and the connective value that it provides for users. Though at the same time, Snap has seemingly hit a growth roadblock in the U.S. and EU markets, with its daily user growth stalling in both
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