The Subscription Buffet May Be Over

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Technology|The Subscription Buffet May Be Overhttps://www.nytimes.com/2021/08/04/technology/digital-subscriptions.htmlon techSpotify, YouTube and others are experimenting with changing their one-size-fits-all digital subscriptions.VideoCreditCredit…Asya DemidovaAug. 4, 2021, 12:43 p.m. ETThis article is part of the On Tech newsletter. You can sign up here to receive it weekdays.An all-you-can-eat buffet can be glorious. (Uh, at least before Covid-19.) Pay a single price and get options to tuck into roast beef, pizza, green beans, a chocolate fountain and more. It’s gluttony made easy.Many of the subscriptions to digital services work the same way. Netflix, Spotify and Amazon Prime typically charge one fee for access to a collection of goodies.There are signs, however, that the all-you-can-eat digital subscriptions are becoming more nuanced. Some companies including Disney and Whole Foods, the grocery chain that is owned by Amazon, are charging subscribers more for compelling extras. Others including Spotify and YouTube are experimenting with subscriptions that cost less but come with compromises. Both strategies may show that the endless digital buffet is changing for good.I don’t know whether the subscription strategies will stick, or how we might respond to having more choices. Maybe you’d like the option to pay less at the buffet because you always skip dessert or to pay…
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