Twitch makes huge ad change so streamers can make more money while playing GTA 6

Twitch has built new ad technology ahead of GTA 6 that lets advertisers keep their ads away from parts of the game they don’t want to be linked with, in a move that should help streamers earn more from playing it. CEO Dan Clancy revealed the change in an interview with Bloomberg on November 12, one week before the game launches on November 19. Twitch built tech to keep ads off parts of GTA 6 Clancy said Twitch had “spent a lot of time making sure that our creators can monetize effectively” during the launch, working closely with advertisers who want to be involved. Twitch will be making monetization changes ahead of GTA’s launch for explicit games on the platform These changes will allow streamers to make MORE money while playing mature games like GTA Also making it easier for brands who want to advertise in mature rated categories pic.twitter.com/fhJoDjwcNi — Jake Lucky (@JakeSucky) November 13, 2026 “One of the challenges in this space is advertisers want to be part of the GTA 6 launch,” he said. “We’ve built technology that makes it so any of the parts of GTA 6 that they might not want to have their ads
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