What Is Streamer University? All About Kai Cenat’s Gen Z Phenomenon – SheKnows

Unless your kid is headed to college in the fall, the university they’re likely talking about this week is something completely different: Streamer University, which just wrapped up its second academic year.  The epic five days for influencer hopefuls is from mastermind Kai Cenat , who has been building a social media empire for years. He launched his YouTube presence in 2018 before later switching to live-streaming platform Twitch. That’s where he became a Gen Z household name as his “subathon,” a streaming marathon, skyrocketed in popularity and broke the Twitch record for the most concurrent subscribers after 30 days of consecutive streaming.  Related story Gen Z’s ‘I Hate My Boyfriend’ Trend, Explained: ‘#ihatemybf’    But Wait… What Is Streaming?  Before we get into an explanation of the university, let’s talk about the medium behind it: streaming, one of the newest forms of entertainment for today’s teens. This is when creators broadcast live video content on platforms like Twitch and YouTube Live.   The new content approach has been embraced by Gen Z because the content is so authentic; it’s basically reality TV, but entirely unedited, with scenes ranging from real-time cooking to video game commentaries. Teens can interact with their favorite
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