ExplainerCompaniesMedia & MarketingElon Musk, the renegade entrepreneur who acquired Twitter for $US44 billion last month, has admitted the social media platform could die. How did Twitter end up in such a mess, and does Musk actually have a plan to save it?Nov 14, 2022 – 5.00amTwitter could die. That was the message from its new owner, billionaire Elon Musk, at a staff meeting on Thursday (Friday AEDT).It was a startling admission from the renegade entrepreneur who had acquired the social media platform for $US44 billion ($66 billion) less than a month ago.Elon Musk says Twitter is losing millions of dollars each week. David RoweBut in reality many of the decisions that Musk has made about Twitter since first expressing a desire to buy the company in April have left people dumbfounded. He has begun stripping the company down, firing thousands of workers, while also coming up with proposals to change the website seemingly on the fly.How did Twitter get into this mess?Twitter was founded by NYU student Jack Dorsey and several others in 2006 as a simple social media website that allowed users to post 140-character messages on a public forum.Along with companies such as Facebook and YouTube, Twitter typified
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Why did Elon Musk (really) buy Twitter? – AFR
