You’re About to See Less Slop on Instagram – Lifehacker

Jake Peterson Jake Peterson Senior Technology Editor Experience Jake Peterson is Lifehacker’s Tech Editor, and has been covering tech news and how-tos for nearly a decade. His team covers all things technology, including AI, smartphones, computers, game consoles, and subscriptions. Read Full Bio May 1, 2026 Add as a preferred source on Google Add as a preferred source on Google Credit: miss.cabul/Shutterstock Key Takeaways Instagram is cracking down on “unoriginal” content on its platform. The company says that it will limit users who repost other creators’ content without making meaningful changes of their own. Despite these new rules, the company doesn’t seem to be making moves to crack down on “AI slop,” specifically. Table of Contents Instagram ain’t what it used to be. What started as a simple platform to share retro-inspired photos with friends and family quickly turned into a social media mega-app. You can still share photos, sure, but the platform now offers just about everything, from livestreams to short-form video feeds. In fact, for some users, the Instagram algorithm has turned their feeds into bona fide meme machines, with low-effort videos, images, and carousel posts dominating their experience as they scroll through the app. If you use
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