YouTube vs Netflix: User-led ‘open’ platforms rise in popularity – Yahoo Finance

Mon, Jul 28, 2025, 2:00 PM In This Article: Alphabet-owned (GOOG, GOOGL) YouTube captures the largest shares of US video viewership, even when compared to streaming giants like Netflix (NFLX). Citi managing director Jason Bazinet explains how YouTube’s dominance showcased the rise in open platforms compared to closed content ecosystems. To watch more expert insights and analysis on the latest market action, check out more Market Catalysts here. 00:00 Speaker A When investors are trying to decide where, if anywhere within media, uh, to put their money, you had a really interesting note recently, where you, um, framed it sort of differently than, sort of, streamers versus legacy, or what have you. You framed it as open versus closed, right? Sort of a gatekeeper-led company like a Netflix versus something like YouTube, which is creator-led. And how do you think that’s going to play out? And is that indeed the better place for investors to be on those sort of more open systems? 00:46 Speaker B Yeah, it’s, it’s really strange because, you know, the internet has been around for what? 30 years? Smartphones have been around for 15. And suddenly in the last 18 months, we’ve just seen, no
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