By Danica Lo4 minute ReadHas your LinkedIn feed been looking a little different lately? Is there more . . . stuff in it?The professional network has adhered to a more staid, information-driven feed governed by a careful code of professional conduct through all the ups and downs that have roiled the social media ecosystem for the past 20 years. Over the past few months, it’s increasingly become a community-driven multimedia content portal.Last October, LinkedIn announced a $25 million investment in creators and its first Creator Accelerator Program (CAP). The 10-week incubator-style course, which wrapped up on March 18, is designed to coach and develop an initial cohort of 100 participants, each of whom would be awarded $15,000 grants to put toward their endeavors.This month, LinkedIn began rolling out creator tools to users on the platform at large. In addition to short-form, in-feed posts, users who activate Creator Mode on their accounts can upload videos, podcasts, documents, and articles, schedule events, deploy newsletters, and host and participate in video and audio livestreams. While direct monetization tools, such as programmatic or revenue-sharing campaigns, are not yet available, creators who are part of the LinkedIn Learning community are paid directly through the platform and other…
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Here's why your LinkedIn feed looks so different these days – Fast Company
