Photographed by Serena BrownDon’t do it, don’t do it, don’t do it. I did it. I entered the competition I knew would make me feel awkward as soon as I shared it on my Instagram Stories. The competition in question? An opportunity to win one of Charlotte Simone’s beautiful Penny Lane-style coats from the latest drop. They sell out instantly, they’re all over my Instagram feed and I have to get my hands on one. Maybe this time I’ll get lucky (I won’t). Maybe this time I’ll win (I didn’t). Maybe after this I can stop entering these competitions (I entered one the very next day). I remember the first and only time I won a competition. It was for Elle Girl magazine, I was 13 years old and I won a bottle of perfume. Cool Water by Davidoff was my scent of choice every day for all of six months before it ran out because I spritz far too much on and probably smelled like sea water and sandalwood to all who walked within three feet of me. Fast-forward to 2021 and the equivalent? An Instagram competition. All it takes is a sighting of one that requires little effort and…
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