Last summer, Twitter started testing both upvote and downvote options on tweet replies. Now, several months later, the downvote button is rolling out on a global scale – while the upvote button is nowhere to be seen. Twitter says this is still a test – or rather a global “experiment” – but the company has also shared what it’s learned about the usefulness of the downvote button in the months it’s been in limited testing among select groups of people. XanderSt/Shutterstock First thing’s first: even though the downvote button is rolling out globally, there isn’t much about the way it functions that’s changing. Downvote counts won’t be made public, so no one will really know just how much a certain Twitter post has been downvoted. Twitter Safety says that a “majority” of users said the reason they downvoted specific replies is because the reply was considered offensive, irrelevant to the topic at hand, or both. Twitter Safety/Twitter Twitter says that the experiment “also revealed that downvoting is the most frequently used way for people to flag content they don’t want to see.” Moreover, that same group of testers seems to agree that downvotes improve the quality of Twitter conversations, which…
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