As Apple TV+’s latest hit thriller Severance starts to gain traction, the company has created a real-life LinkedIn profile for the fictional corporation Lumon Industries that is as disturbing as it is genius marketing. As spotted by Mashable, the new profile has almost 1,500 followers already. The company’s about page states: Lumon is a fictitious company from the Apple Original Series, Severance, streaming on Apple TV+ Lumon Industries is a leading biotech company. Founded by the visionary Kier Eagan, we pride ourselves on maintaining his legacy of excellence and adhering to his 9 core principles: Vision, Verve, Wit, Cheer, Humility, Benevolence, Nimbleness, Probity and Wiles. What sets us apart from other workplaces? We offer select employees access to our patented Severance process. What is Severance? Imagine being able to come into work completely uninhibited by your home problems. Or imagine being able to go home and never think about work. Using a minimally invasive surgical technique, we are able to ‘sever’ your brain so that, essentially, you’ve got a part of you that works and a part of you that plays. We want to change the way that major corporations approach the ever evasive, “work-life balance.” The profile page features…
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