The Pitcher Festival of Creativity annual Pitcher Awards 2022 winners were announced this weekend.BizcommunityDentsu Kenya, Nairobi, Kenya was named Agency of the year, taking home three Grand Prixs and several Golds. The agency was also named Digital Agency of the Year and Media Agency of the Year. Noah’s Ark Communications, Lagos, Nigeria is the Entertainment Company of the year. South African Ginger Pictures and King James took home a gold each with King James also winning a Silver. The Awards, which took place online, ranged from Shortlist, Bronze, Silver, Gold and Good to Grand Prix.An annual events and awards programme, the Pitcher Festival promotes Africa’s creativity in marketing, advertising, media, PR, digital, entertainment and related fields. It is the Pan-African benchmark for creative excellence for campaigns and initiatives created or implemented in Africa. All entries must be work that has been created, released or implemented anywhere on the African continent, including projects created outside of Africa but designed specifically for implementation and release in Africa. Grand Prix WinnersChannel: Integrated Campaigns – Dentsu Kenya, Nairobi, Kenya, for MalariaNo More for the campaign Draw the line against MalariaChannel: Use of Media – Dentsu Kenya, Nairobi, Kenya for Safaricom PLC for the campaign…
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