Rising stars of the creator economy: 22 of the social-media industry's new generation of leaders

Premium Angle down icon An icon in the shape of an angle pointing down. From left to right: Tejas Hullur, Rebecca Hesse, Zaria Parvez, and Francis Roberts. Tejas Hullur; Spotter; Karli Renken; Jerome A. Shaw; Rachel Mendelson/Insider This story is available exclusively to Insider subscribers. Become an Insider and start reading now. Tejas Hullur, Catch’n Ice Cream Christen Nino De Guzman, Clara for Creators Jose Manuel Perrone, Cura Chloe Shih, Discord Zaria Parvez, Duolingo Josh “Caru” Glodoveza, Fanjoy Andrew Rico, Instagram Nate Jones and Arianna Williams, JUV Consulting Julien Wettstein, LinkedIn Lindsey Gamble, Mavrck Becca Wathen, Meta Natalie Barbu, Rella Sue Lee, RTS Francis Roberts, Snapchat Rebecca Hesse, Spotter Divyanshu Damani, TagMango Melissa Tecson, TikTok Ogo, Thirteenth Christen Moore, Twitch Andrew Leonard, YouTube Tiffany Matloob, YouTube The creator economy is brimming with new talent and promising professionals. Insider is recognizing the rising stars building and innovating in the space. Here are 22 rising stars who are the next generation of leaders in the industry. It’s been another record year for the creator economy.The industry, often still described by insiders as the “Wild West,” has witnessed ups and downs in 2022, from record-breaking investments into startups and newly minted unicorns to
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