Fintech start-up Fixed Invest launches FD marketplace over WhatsApp – Business Today

Fixed Invest, a fintech platform for fixed income assets, has launched a fixed deposit (FD) marketplace that is available over WhatsApp for investors looking for safer and better returns. Fixed Invest has developed BetterFD, a WhatsApp marketplace where investors can find options for FDs with highest interest rates and invest without having to open a savings account.  Further, investors can directly begin new investments online through the marketplace at the click of a button. For instance, an investor in the age group of 18-40 who has an account in HDFC Bank could be looking for a short-term FD for two years. The investor can open the interactive BetterFD interface on WhatsApp, enter the required details and browse through all the FDs that provide a higher rate of interest than their existing bank.  By clicking on the ‘Invest Now’ option, the investor will be taken to the official FD booking portal of the chosen bank or non-banking finance company. This assumes significance as after the recent changes in the tax treatment of debt mutual funds, retail investors are looking for better returns on safe investments like fixed deposits. Fixed Invest was launched early this year by seasoned banker and fintech evangelist
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