Most-popular nicknames Indians use on Snapchat, across regions

Snapchat has released a new research on Indian nickname culture and revealed some of the most popular nicknames in the country. It also launched augmented reality (AR) lenses – ‘India’s Top Nicknames’ and ‘My Nickname’ – inspired by the nickname culture.Most popular nicknames in IndiaAccording to the report, Sonu, Babu, Chotu, Annu, and Chintu, which were unveiled as part of a survey, are the five most common nicknames in India. Read AlsoWhen it comes to the regional level, other nicknames are popular. In North India, Golu and Sunny are the most commonly used nicknames, while Ammu and Macha are widely popular in the southern region. In the eastern part of the country, Shona and Mishti are most popular while the West favours Pinky and Dada.“We wanted to share some fun findings on Indian nicknames – from the weird and wacky to the oddball, romantic and downright hilarious, this custom nickname AR experience will help bring users closer to their inner circle and enable the fun and joy of sharing nicknames,” said Kanishk Khanna, Director Media Partnerships – APAC, Snap.According to the survey, a majority of Indian Gen Zs prefer using their nicknames online to keep their display name “snappy” and
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