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LinkedIn has announced an expansion of its identity verification system, allowing verified status markers to appear on third-party websites and applications. The move enables professionals to carry their verified identity across multiple platforms where they maintain a presence, extending LinkedIn’s trust framework beyond its own network. External platforms such as Adobe’s Content Authenticity app and Behance are among the early adopters integrating the “Verified on LinkedIn” badge. UserTesting has already incorporated LinkedIn verification into its research panel management system, reporting improvements in participant authenticity and the reliability of collected feedback. Other platforms, including TrustRadius and G2, are also participating in the early rollout. LinkedIn’s verification system requires users to verify their identity through methods such as government-issued identification, professional email addresses, or verified phone numbers. The available verification options vary by country and partner, with support from companies like CLEAR in the U.S., Canada, and Mexico, Persona in many other countries, and DigiLocker in India. User data is protected through robust encryption protocols, including TLS for data in transit and AES for data at rest. Only the verification badge is visible to other users; underlying identification documents are handled by LinkedIn’s verification partners and are deleted in accordance with their
Read moreDetails7 critical LinkedIn mistakes keeping your profile from growing getty Your LinkedIn growth isn't slow because the algorithm hates you. It’s slow because you're making mistakes you don't even realize you’re making. You post regularly but see minimal engagement. Your profile views remain stagnant while others in your industry build audiences and land clients. The gap between you and them comes down to mastering fundamentals that most overlook, not talent or luck. I’ve focused on LinkedIn since 2023, growing to 37,000 followers during that time. My methods aren't complicated or groundbreaking. They centre on understanding what actually works on the platform and consistently applying those principles. The costly mistakes holding your LinkedIn growth back The small mistakes you make daily on LinkedIn compound into major growth barriers. You might have a professional photo and decent headline, but still struggle to gain traction. You might be falling in the 99% of LinkedIn users failing to share content weekly, while the 1% that do generate 9 billion impressions. Many business owners fall into predictable patterns that limit their potential reach and impact on the platform. This stops now with these simple fixes. Fix these 7 fundamental LinkedIn mistakes to unlock explosive growth
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Read moreDetailsAfter launching an initial test of ads on Threads back in January, which was only available to selected brands in the U.S. and Japan, Meta is now expanding Threads ads to all advertisers globally, providing another consideration for marketers’ social media promotion efforts. As explained by Meta: “People come to Meta’s apps for a personalized experience that helps them discover businesses and content they love, and ads are an essential part of enabling this.” Yeah, I’m not sure that everybody would agree, but it sure is a positive spin on promotions in its apps. “To help people deepen connections with businesses they love, we are expanding ads in Threads to all eligible advertisers globally, as well as access to inventory filter. This new placement - Threads feed - will be on by default for new campaigns using either Advantage+ or Manual Placements. Advertisers have the option to opt out of Threads feed via Manual Placements.” Meta’s inventory filter gives advertisers three levels of optional control over where their ads are placed: Expanded inventory: Show ads adjacent to content that adheres to our Content Monetization Policies so you get the most reach. Moderate inventory: Exclude highly sensitive content. This lowers your
Read moreDetailsThe 10,000 follower secret: be more weird in your LinkedIn content getty Playing it safe on LinkedIn keeps you invisible and it needs to stop. Too many founders try to appear perfect, sharing corporate updates nobody reads and generic advice everyone ignores. Meanwhile, their weird, imperfect, genuine selves remain hidden. Your quirks make you memorable in ways your credentials never will. The key to standing out comes from revealing the parts that make you human. Your LinkedIn profile could be bringing in clients on repeat. By testing what works and doubling down hard, I quadrupled my LinkedIn following in 2024. From studying patterns and showing up consistently with authenticity, I learned that personality beats polish every time. The people generating serious leads on LinkedIn in 2025 are those letting their weird shine through. Here’s how to join them. Win at LinkedIn by embracing your uniqueness Own what makes you different Make your unique perspective your greatest LinkedIn asset. Jillian Richardson, a ghostwriter for founders and executives, shared important insights about this approach. When she returned to LinkedIn encouraging people to be weirder in their content, her post went viral with over 3,600 likes and 1,000 comments. She recently hit 10,000
Read moreDetailsExclaimer, a provider of email signature management solutions, has launched LinkedIn Social Feeds, an integration that lets businesses share LinkedIn posts directly in employee email signatures.Exclaimer's LinkedIn Social Feeds also displays companies' three most recent LinkedIn posts directly in outgoing email communications. Using LinkedIn's official API, posts update automatically.Exclaimer also provides performance analytics to track the reach and engagement of LinkedIn content shared via email signatures."The integration with LinkedIn combines two crucial business communications, email and social media, to create a simple yet powerful way of sharing content. By helping companies extend their reach while maintaining the trust and effectiveness associated with email communication, we are giving our customers an easy way to deliver impactful content in a professional and practical way," said Vicky Wills, chief technology officer of Exclaimer, in a statement.
Read moreDetailsI was honored (and excited) to be invited to LinkedIn’s mastermind class, an invite-only training program for select professionals who are active on the platform. It was filled with behind-the-scenes insights on how to use LinkedIn more strategically, what the algorithm actually favors and the posting habits that help you build visibility, credibility and meaningful relationships. It confirmed a lot of what I already do and more importantly, it gave me new ideas to refine and share. This blog post is my personal recap and cheat sheet for anyone who wants to show up more consistently and effectively on LinkedIn (without making it your full-time job). Thanks to the LinkedIn team for making the platform feel a little less like a mystery. The tips were clear, helpful and exactly what so many of us needed. Here’s what I learned, and how you can apply it too. Treat LinkedIn Like a Weekly Business Development Habit Success on LinkedIn is about showing up regularly so the right people see your name and your value. You don’t need to post every day, but you do need to post consistently so that you are top of mind with the people who can help you
Read moreDetailsHarley-Davidson announced its preferred candidate to fill Jared Dourdeville’s seat on the company’s board of directors. Dourdeville, a partner at New York-based investment firm H Partners Management, stepped down from Harley-Davidson’s board at the beginning of the month, citing several concerns with the company’s strategy and leadership. H Partners has since launched a campaign aimed at getting Harley shareholders to withhold re-electing three members to the board on May 14: CEO Jochen Zeitz, board member Sara Levinson and board member Tom Linebarger. H Partners, which owns a 9.1% stake in Harley, is also calling on the board to immediately remove Zeitz as CEO and install a senior leader to the position temporarily. Zeitz plans to retire by the end of the year. Lori Flees. Image sourced from LinkedIn. Lori Flees, the current president and CEO of Lexington, Kentucky-based Valvoline Inc., has been selected as the candidate who could fill Dourdeville’s seat. To take a seat on the board she will need to be elected at the company’s annual meeting. Flees also spent more than eight years working at Walmart in various corporate roles, most recently serving as senior vice president and chief operating officer of Walmart Health & Wellness. “The
Read moreDetailsContinental India makes it to LinkedIn’s Top 25 Companies in India 2025 list for the second time in a row The annual list evaluates companies based on data-driven criteria that reflect career growth and overall employee experience Prashanth Doreswamy, President and CEO, Continental India: “At Continental, we believe that investing in our people is the most sustainable way to lead through change and create long-term impact. This recognition is a validation of the journey that we are on, to build careers, not just jobs.” Building on last year’s recognition, Continental has once again secured a spot on LinkedIn’s 2025 list of Top 25 Companies in India to grow one’s career. The list highlights workplaces with more than 5,000 employees globally that prioritize skill-building, career progression, and long-term growth across sectors. The list is based on LinkedIn’s platform data which further reaffirms Continental’s position as an employer of choice in the automotive and technology sectors. The list evaluates companies across eight key pillars, namely the ability to advance, skills growth, company stability, external opportunity, company affinity, gender diversity, educational background, and employee presence in India. Delighted by the honour, Prashanth Doreswamy, President and CEO, Continental India, said, “The automotive industry is
Read moreDetailsApr 21, 2025 10:27 PM IST Rahul Aswal, a Delhi marketing consultant, sparked a LinkedIn debate by firing a disrespectful client. A Delhi-based marketing consultant has won hearts on LinkedIn after he shared that he fired a client for mistreating his team. Taking to LinkedIn, Rahul Aswal shared the story about the time a client crossed a line and he decided to drop them. He revealed he made the "hard call" to fire one of his client, not over delayed payments, but because his team was "disrespected" during a shoot. His LinkedIn post resonated with many, highlighting the importance of standing up for employees.(Representational) "I made a hard call last week. I fired a client. Not because they delayed payments (even though they did). But because they disrespected my team during a shoot. They thought it was okay to be rude to the people who showed up at their office to help them grow. They crossed the line. So we stopped delivering. And we walked away — on principle, not ego," he said. Take a look at his post here: He added that he believed clients were not "doing a favour" by paying for their work. "Your team is your
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