Youtube

YouTube TV hasn’t ruled out a potential bid on NBA rights, but for now the video-sharing company plans to refine its NFL Sunday Ticket. Disney/ESPN and Warner Bros. Discovery currently NBA domestic rights but contracts will be up for renewal following the 2024-2025 season. In addition, more streaming services have entered the live sports business which raises questions about future rights deals. “We’re taking it one step at a time right now,” Neal Mohan, YouTube’s CEO said at Bloomberg’s Screentime event. “We have the NFL. Sunday Ticket is a big area of focus for us, getting that viewer experience right, making that game-day experience on Sunday flawless and seamless. And you should expect from us more innovation there, in terms of products, creator integrations, all the things that our fans — especially younger fans of the NFL on YouTube — expect.” YouTube TV’s NFL Sunday Ticket games package held its own during the first Sunday game of the NFL season in September. Many doubted YouTube TV’s ability to handle the viewer demand, especially with the risky extra step Google took in offering a free trial of the service the same weekend. If Google chooses to pursue other partnerships later on — NBA or

YouTube unveils over three dozen new features to enhance user experience with more control, easier discovery, and modern animated design. YouTube's new features give more control over the viewing experience. This includes volume stabilization and variable playback speeds. A new "You" tab improves discoverability by consolidating account information and watch history. YouTube has launched over three dozen new features and design updates to enhance the user experience. Now rolling out globally, the changes are designed to give viewers more control and help them easily find content while modernizing the look and feel. Improved Watch Experience Several of the new features allow for greater control over the viewing experience. Stable Volume An option called “stable volume” will automatically reduce sudden volume differences for a more consistent listening experience. This feature is launching first on mobile. Double Speed Users who enjoy speeding up videos can now press and hold anywhere on the player to instantly double the playback speed to 2x. Letting go will return it to normal speed. This handy trick works across the web, tablets, and phones. Larger Previews Larger video preview thumbnails while scrubbing will make it easier to find the perfect moment. There is also a new way

In a statement, YouTube spokesperson said: 'We have a long history of successfully fighting child exploitation on YouTube. Based on multiple thorough investigations, we did not detect CSAM on our platform, nor did we receive examples or evidence of CSAM on YouTube from regulators.' The video platform owned by Google further said that 'no form of content that endangers minors is allowed on YouTube, and we will continue to heavily invest in the teams and technologies that detect, remove and deter the spread of this content.' 'We are committed to work with all collaborators in the industry-wide fight to stop the spread of child sexual abuse material (CSAM),' the YouTube spokesperson added in an e-mailed statement.

MarTech » B2C marketing » New YouTube ad package helps brands capture cultural, sports moments YouTube today introduced Spotlight Moments – a new advertising package that will serve your brand’s videos next to “the most relevant and engaging content associated with the moment.” How it works. Using, AI, YouTube can identify popular videos around cultural moments. For example, with Halloween coming up, Spotlight Moments: Lets advertiser serve ads across Halloween-related content on YouTube. Curates YouTube videos into dynamically updated playlists on a sponsored hub. YouTube Culture Hub. All the videos will live on the sponsored YouTube Culture Hub. This hub will include the advertiser’s logo. Here’s what that looks like: Why we care. YouTube’s new advertising offering has the potential to give your brand visibility during key cultural moments and help you reach your target audience. The big question to be determined is what kind of ROI your brand with this ad format. Dig deeper: Gen Z teens are watching YouTube ads and recalling what they’ve seen Spotlight Moments is still in beta, but it has already shown promising results. Advertisers adopting Video Reach Campaigns with in-stream, in-feed, and Shorts saw the campaigns deliver 54% more reach at a 42% lower CPM compared

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In a recent unsettling event, renowned YouTuber Jack Patrick Douglas, known by his online moniker Jackfilms, shed light on a disconcerting occurrence involving fellow content creator SSSniperwolf. Jackfilms, who boasts a follower count of 4.8 million, released a video detailing how SSSniperwolf, with her sizable following, intruded on his privacy by showing up outside his residence, capturing a video, and sharing it with her 5 million Instagram audience. RELATED: Logan Paul is Likely Using Steroids, People Think Jackfilms narrated, “SSSniperwolf turned up unannounced outside our home, recorded a video, and shared it on her Instagram with the caption ‘let’s talk like adults.’ This marked the first time in my 17-year YouTube journey that I’ve encountered such a direct threat. She transitioned from being a mere content copier to a person who doxes and stalks her critics.” The incident left Jackfilms and his spouse feeling violated and unsafe. He expressed gratitude towards the support received, mentioning the unease they now experience in their own dwelling due to SSSniperwolf’s audacious actions. SSSniperWolf Disabled Comments – YouTube Will Review Doxxing Case He also tackled SSSniperwolf’s allegations, emphasizing that his critiques of her content were far from harassment but were aimed at highlighting her

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YouTube made multi-billion dollar gamble on the NFL, and the early returns seem to be positive. The NFL's top package called “NFL Sunday Ticket” ...

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