Facebook's Metaverse, Olympics AR Content on Instagram & Google, & Snapchat's Magic Karaoke

Over the past week, practically every major tech company working on augmented reality has held their quarterly earnings calls with investors, and each addressed or at least mentioned the role of AR during their prepared remarks. However, Facebook’s earnings call had some of the spicier commentary on the technology.Speaking of Facebook, the company’s Spark AR platform assisted The New York Times in delivering AR content on the ongoing Olympic Games. Google also delivered its own Olympic AR experiences through its own AR platform.Finally, Snapchat continues to lean on AR as its growth driver, and its latest Lens is literally a jaw-dropper. Facebook Shines Spotlight on Smartglasses & the MetaverseFacebook’s earnings calls are generally focused on numbers—revenue and user growth.But this week the company’s founder and CEO, Mark Zuckerberg, carved out a significant portion of the call to elaborate on Facebook’s plans for immersive computing.Read further to see what Zuck had to say about Facebook’s forthcoming foray into smartglasses and the company’s forward focus on the Metaverse… Image by Oculus/YouTube REALITY BITES: 3D scanning company Matterport went public last week, commemorating the occasion by ringing the closing bell for Nasdaq and sharing a 3D model of the Nasdaq Marketsite. The closing…
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