The story is over on LinkedIn. After Twitter, it’s the turn of professional social networks to say goodbye to the story format. In fact, the platform has decided to put an end to these short, temporary videos that didn’t live up to user expectations. The story format is clearly not suitable for everyone. TikTok has announced plans to start taking its own story, but LinkedIn is moving in the opposite direction by removing the format from the platform by the end of September. LizLi, Senior Director of Products at LinkedIn, unveiled this change in platform functionality on August 31st. “As part of this change, we are working on a new experience, so we will remove the current story experience by the end of September.” More persistent video The platform will end the story in its current format, which is still under development on LinkedIn. The expert network says it wants to better adapt the story format to the needs of its users. “We employ mixed media and story creative tools in a consistent manner across the platform and strive to integrate more closely with our professionals. Identity.” In the trial phase after February 2020, story formats are clearly not preferred…
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