Video giant Vimeo doubles Israeli workforce

The video platform company aims to go from 120 to more than 200 workers in its Ness Ziona R&D center in the coming year Meir Orbach 10:5023.06.21 Video platform Vimeo, which went through a Nasdaq IPO last May, will double its Israeli-based workforce. The company currently employs 120 people at its Ness Ziona R&D center, its second-largest center and the largest outside the U.S, and it is planning to reach over 200 employees in the coming year. Vimeo employees Photo: Vimeo Israel The Israeli center was established following Vimeo’s 2019 acquisition of local company Magisto for about $100 million. Magisto has developed an automatic video editing app for home videos shot on a smartphone, which can serve as an alternative to expensive professional editing tools. The app allows users to define what are the most important objects in each frame, thus allowing the software to highlight them automatically. “Originally, the local R&D center focused on artificial intelligence technology within video creation worlds. Currently, we are continuing this activity, as well as expanding to new areas of development,” says Oren Boiman, co-founder of Magisto and a senior VP at Vimeo. “There have always been significant barriers to entry for those trying…
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