Briefing: Snapchat's Subscription Product Has 5 Million Paying Users – The Information

Snap on Thursday said its Snapchat+ product now has more than 5 million paying subscribers, up by 1 million since this past June. The subscription, which costs $4 a month and launched in June 2022, has offered early access to more than 20 new features, including its AI chatbot before it rolled out to general users. At Snap’s investor day in February, the company said it had reached more than… Read this briefing for free. Get access to exclusive coverage Read deeply reported stories from the largest newsroom in tech. Stay in the know Receive a summary of the day’s top tech news—distilled into one email. Access on the go View stories on our mobile app and tune into our weekly podcast. Join live video Q&A’s Deep-dive into topics like startups and autonomous vehicles with our top reporters and other executives. Enjoy a clutter-free experience Read without any banner ads.
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