Building the Perfect Twitter Thread – Practical Ecommerce

A Twitter thread is a series of connected tweets, a kind of short blog post to start a discussion or provide info. Threads are among the best ways to grow a following on Twitter. For many businesses, especially those in the so-called creator economy, Twitter is an excellent way to find like-minded colleagues, expand an audience, and make sales. I addressed that topic last week. During a presentation at Fincon — a conference for financial coaches and authors — on September 10, 2022, entrepreneur Brian Feroldi described how he uses Twitter treads to grow and engage audiences. Feroldi, the founder of Long Term Mindset, an investing newsletter that goes out to 40,000 subscribers every Wednesday, has more than 358,000 Twitter followers. For Feroldi, a good Twitter thread has four parts: The hook, The body, The ask, The summary. The Hook The hook is the most important part of the thread. It entices people to click and read all tweets in the series. The hook is the equivalent of an email subject line or an article headline. Feroldi has a pinned thread on his Twitter profile. This thread is among his best performing, with more than 500 comments, 6,400 retweets, and…
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