Can Vimeo Captioning Improve Your Audience Reach? – Hurricane Valley Times

It’s no secret that video is one of the most popular content mediums on the internet. In fact, Cisco predicts that by 2023, 82% of all internet traffic will be video. That’s a lot of videos! If you’re not already using video as part of your marketing strategy, now is the time to start. And if you are using video, you should definitely consider adding closed captions. Closed captions can help improve your audience reach by making your videos more accessible to deaf and hard-of-hearing viewers. In this article, we’ll discuss the benefits of closed captions for businesses and explain how to add them to your Vimeo videos. What is Closed Captioning? Closed captioning is the process of displaying text on a screen that corresponds to the audio of a program. This text can include dialogue, sound effects, and other important auditory information. Closed captioning is typically used by people who are deaf or hard of hearing, but it can also be beneficial for people who are in noisy environments or who speak a different language from the person speaking on-screen. Closed captioning can be displayed in real-time as the program is airing, or it can be added to pre-recorded…
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