Politics Prime Minister Mark Carney has promised regular updates on his government’s efforts as Canada continues to work through a U.S. trade war while also seeking to strengthen relationships with other trading partners — and his medium of choice appears to be YouTube. Political advertising, digital strategists weigh in on PM’s Forward Guidance video Listen to this article Estimated 6 minutes The audio version of this article is generated by AI-based technology. Mispronunciations can occur. We are working with our partners to continually review and improve the results. Prime Minister Mark Carney released a YouTube video last Sunday in which he promised to regularly update Canadians on his government’s trade diversification efforts. (YouTube/Mark Carney) Prime Minister Mark Carney has promised regular updates on his government’s efforts as Canada continues to work through a U.S. trade war while also seeking to strengthen relationships with other trading partners — and his medium of choice appears to be YouTube. “I promise you, I will never sugarcoat our challenges,” Carney said in a video posted April 19 and titled Forward Guidance . “Instead, I’ll talk with you directly and regularly about our plan — why we’re doing what we’re doing, what’s working, what isn’t
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