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Networking site and recruitment platform LinkedIn has announced a new way of verifying users' identities and employment roles that won’t cost them a penny.Unlike Twitter and Facebook, which both charge for the service, LinkedIn has devised a plan to offer verification marks free of charge in the hope that it may broaden the appeal of the platform in an era of cost-cutting and economic pressure.At launch, the Microsoft-owned platform will partner with CLEAR in the US only to verify a user’s government ID and phone number, in turn awarding them with a new ‘Verifications’ section underneath the ‘Connect’ and ‘Message’ buttons.LinkedIn verified accountsLinkedIn, along with other platforms like Twitter, has come under a lot of pressure in recent months after fake profiles have been causing headaches for users, often being used for spam purposes.CLEAR verification adds to the existing workplace email verification method available globally, though it’s worth noting that only 4,000 companies are supported and the existing service is of no use to freelancers and self-emploed workers.Additionally, a partnership with the Microsoft Entra Verified ID platform aims to give as many as two million LinkedIn users free digital workplace IDs.LinkedIn Vice President Oscar Rodriguez explained in a blog post
Read moreDetailsTo combat the surge of fake LinkedIn accounts in recent years, Microsoft has introduced Entra Verified ID, a new feature that allows users to verify their workplace on the business-focused social media platform. Verified ID automates verification of identity credentials (Source: Microsoft) How to verify your workplace on LinkedIn With Entra Verified ID, organizations can create customized digital employee IDs that employees can use to prove their current employment with the firm. LinkedIn users can access the workplace verification option on their profile, retrieve their digital employee ID, and then share it on their LinkedIn profile. “Verified ID is built on open standards for decentralized identity, which operates on a ‘triangle of trust’ model involving three parties: an issuer, a holder, and a verifier. For instance, an organization can act as an issuer by cryptographically signing a digital credential and issuing it to an employee as a digital employee ID,” said Joy Chik, President, Identity & Network Access at Microsoft. “As the credential holder, the employee can decide to share their credential with apps and websites, such as LinkedIn. Then the verifier can cryptographically authenticate that the digital employee ID is genuine and was issued by the place of work
Read moreDetailsMicrosoft is the company that owns LinkedIn since December 2016, although both companies operate independently. It is the Redmond-based firm that usually offers data on the use of the professional social network when it publishes its quarterly fiscal data. LinkedIn currently has 875 million users. However, it should be noted that, unlike other social networks, LinkedIn does not offer data on monthly active users -such as Facebook- or daily active users -such as Twitter or Snapchat- but rather its figure corresponds to the number of profiles created on the platform. , so the comparison with these other networks is impossible. some analysts estimated at 500 million active users per month the number of LinkedIn but it is not an official data. What we do know is the number of profiles created on LinkedIn, which currently exceeds 875 million worldwide. Of these, it is estimated that in Spain there are some 17 million profiles created, while in Latin America as a whole 78 million profiles have been created. Ranking of the 10 countries with the most LinkedIn users in the world According to data provided by Statista, these would be the 10 countries in the world with the most LinkedIn profiles
Read moreDetailsSydney, 12 April 2023: Digivizer has joined the LinkedIn Marketing Partner Program, the first company with headquarters in Australia. Digivizer's integration with LinkedIn’s Ad Analytics API gives digital marketers a complete view across organic, earned and paid marketing campaign performance. Users of Digivizer's platform can measure the performance of LinkedIn paid and organic programs, assess total spends and then focus on data for Campaigns, Adsets and Ads. They can also compare LinkedIn campaign performance alongside other major social media and search platform options and see how each compares in driving value and conversions on their websites. Users can then make decisions about program performance against objectives, at clicks and conversion levels, in real-time.Certainty and relevanceEmma Lo Russo, CEO and co-founder of Digivizer, said: "In a market that remains dynamic and competitive, LinkedIn continues to provide businesses with a degree of certainty and relevance in particular to businesses looking to sell, influence and engage others. “That's of huge value to digital marketers.“This new integration with LinkedIn is validation of the value we offer in providing a single source of truth across multiple social media and digital marketing channels. By making this easily accessible and affordable to all those involved in a customer’s marketing ecosystem
Read moreDetailsSUMMARYThe beauty industry is experiencing a remarkable surge, and celebrities are seizing the opportunity by launching their own beauty brands. A UK-based beauty and cosmetic platform, Cosmetify, recently published a report highlighting the wealthiest celebrity beauty brands of 2023. Here's a rundown of the top 10 wealthiest celebrity beauty brands, along with some exciting details about their products and philanthropic endeavors.1 / 10Fenty Beauty, owned by renowned singer and actor Rihanna, stands at the top of the list for its outstanding effectiveness and inclusivity, which has garnered significant media attention. The brand received a remarkable boost in media value worth $5 million after Rihanna's demonstration of Fenty's Invisimatte Instant Setting & Blotting Powder during her SuperBowl LVII performance. With a revenue of £477 million in the previous year, Fenty Beauty has secured the leading position in the list. (Image: Reuters)2 / 10Anomaly Hair Care, owned by Priyanka Chopra Jonas, takes second place. This brand offers natural and sustainable hair care products that are free from harmful chemicals. Additionally, its packaging is made from recycled materials. Launched in 2011, Anomaly Hair Care recorded an impressive revenue of £429 million last year. As a UNICEF Goodwill Ambassador, Chopra Jonas also supports philanthropic
Read moreDetailsOur piece on Tesla’s new mega voyage into China was featured by LinkedIn News. Indeed, as I concluded therein that “China is rising and Tesla sees a part of its future there, and is going for it because “uwa bu ahia” (the world is a marketplace), the Igbo Nation says”, I want to invite Elon Musk to come to Abia State, Nigeria! Tesla Team: I got your feedback that Musk read one of my articles. Nigeria is open for business and investment; I have noted multiple times in Harvard Business Review. Specifically, Abia State is the best destination. My phones are designed to receive all good calls. Uwa bu ahia; Nigeria is the center with Abia State the core. Tekedia Capital Syndicate unveils 8 startups for the current investment cycle; become a member and own a piece of Africa’s finest startups here. Tekedia Mini-MBA (June 5 – Sept 2 2023) opens NEW registrations; beat early bird deadline of April 11 for BIG discounts by registering here. CEO Elon Musk is looking to significantly grow Tesla’s footprint in China with a new Shanghai factory that will manufacture his company’s much-hyped Megapack battery, Bloomberg reports. Tesla hopes to produce 10,000 of the large-scale
Read moreDetailsIf you think that raising capital is the best way to get your business off the ground, you're wrong, according to Mark Cuban.You should actually do the complete opposite, the billionaire entrepreneur said during a panel at SXSW last month, and opt to start a business "with as little money as possible."Cuban, of course, has invested in hundreds of startups, including some on ABC's "Shark Tank." But those companies often already have momentum, and need external funding to achieve a specific goal."People get this mindset that, 'OK, I'm starting a business. Now, I've got to go raise money,'" Cuban said, adding: "Just remember raising money, whether it's from me, on 'Shark Tank' anywhere, that's an obligation. There's somebody who wants that money back."Instead, Cuban recommends using your own personal savings to get any business off the ground. That way, you're "controlling your own destiny," he said. "The more of your equity that you can retain and control, the more the upside."That's "where the big bucks are made," he added.Cuban started his first company, a computer systems company called MicroSolutions, on his own dime. He sold the startup to CompuServe for $6 million in 1990.Four years later, Cuban and his
Read moreDetailsLogo text Fox News and parent company Fox Corp. have settled a defamation suit brought by a Venezuelan businessman who alleged that a segment falsely vilified him of being involved in a scheme to rig the 2020 presidential election. “This matter has been resolved amicably by both sides. We have no further comment,” a Fox News spokesperson told The Hollywood Reporter when asked for comment. “The parties are pleased to jointly inform the Court that they have reached a confidential agreement to resolve this matter,” attorneys wrote to the judge in the case Saturday. “The parties anticipate filing a joint stipulation of dismissal with prejudice early next week.” As it happens, Fox News has been in the headlines in recent months over a pair of defamation cases tied to the weeks after the 2020 election. One is from an voting systems company called Smartmatic, but it is the case from Dominion that has garnered most of the press, with internal text messages and emails shining a light on the inner working of Fox during the tumultuous few weeks after former President Donald Trump lost the election. The case that Fox settled may bear some superficial similarities, but it was really
Read moreDetailsFeaturing Thomas Zurbuchen and Nadia Drake Sponsored by the UC Santa Cruz Astrobiology and Science Communication programs On April 17, Thomas Zurbuchen, Retired Director of the Science Mission Directorate at NASA, and Nadia Drake, Science Journalist, will speak on the exciting mystery of life beyond Earth. The lecture will first frame the discussion of looking for extraterrestrial life in the context of the famed 1961 Drake equation, a framework that connects physical, chemical and biological processes with the development of detectable civilizations within our own galaxy. The speakers will then cover three ways in which NASA’s Science program focuses on identifying signatures of life elsewhere in the universe. The lecture will be followed by a moderated discussion with time for questions. Date: Monday, April 17, 2023 Time: 6:30 – 8 PM Location: The Rio Theatre, 1205 Soquel Dr., Santa Cruz CA Free registration: RSVP here.
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