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DoubleVerify (“DV”) has launched DV Authentic Brand Suitability and DV Custom Contextual solutions on the LinkedIn Audience Network. These two products empower advertisers to ensure their campaign impressions are delivered on inventory that aligns with their brand safety, suitability and contextual needs. DV Authentic Brand Suitability goes beyond standard categories and keyword blocklist – offering customized protection that helps advertisers avoid unsafe and unsuitable content before placing a bid. DV Custom Contextual provides advertisers a scalable solution to reach the right audiences, at the right time – driving outcomes for brands. DV’s Semantic Science, a proprietary contextual classification system, powers both DV Authentic Brand Suitability and DV Custom Contextual technology. DV’s Semantic Science team is responsible for developing ontology solutions — identifying over 200,000 language-independent concepts, using more than eleven million rules to determine the correct meaning of a word. The result is more accurate content classification and better protection and alignment, which enables stronger campaign performance for brands using solutions, like the LinkedIn Audience Network, for their marketing. “Our work with LinkedIn underscores DV’s continued leadership position in optimizing media quality and performance holistically across the digital media landscape providing our advertisers the confidence to invest across channels and

It’s no secret that your social media posts are fair game to the MBA admissions committee. Nearly two-thirds of MBA admissions officers visit an applicant’s social media profiles to aid their decision-making, according to survey data from Kapan Test Prep in 2021. Kaplan reports that 36% of admissions officers visit applicants’ social media profiles like Facebook, TikTok, and Instagram to learn more, and of those, 58% say that what they found had a negative impact, up significantly from 32 percent in 2019 (42% found something that had a positive impact). The good news is that you can – and should – use this information to your advantage. Because LinkedIn is the most professional among the various social media channels you may be using, it’s of special interest to admissions. A robust presence on LinkedIn is a must-have. As former Associate Director of Admissions at Berkeley Haas, my colleagues and I were looking for consistency across an applicant’s personal and professional identities. Do you seem like the person you represented in your application materials? How does your LinkedIn profile reflect your personal brand? If you’re invited to join our MBA community, will you represent our school well? And when coaching MBA hopefuls

Canada has roughly one million jobs unfulfilled, and a new tool is looking to connect employers with candidates they may not have expected to hire—which is part of the problem, according to disability advocates. Inployable is the first-ever employment network created in Canada on LinkedIn, an initiative of the Canadian Down Syndrome Society (CDSS). “ are reliable, they have low absenteeism,” said Executive Director Laura LaChance. “These are all business cases—where there is data to support this—that people with down syndrome contribute as much or more than other team members.” LaChance cited figures from a 2018 Accenture study for the American Association of People with Disabilities, which investigated the financial performance of 140 companies, finding those which hired and supported workers with disabilities saw 28 per cent higher revenue and twice the net income. Yet in Canada, according to CDSS, over half of those living with Down Syndrome in Canada are either not employed or volunteering their time and labour. Jessica Rotolo says she was surprised and elated to discover she was being paid at her most recent job. She works three days a week as a classroom assistant at Centennial Infant and Child Centre, where she herself went to

SAN FRANCISCO--(BUSINESS WIRE)--Nextdoor Holdings, Inc. (NYSE: KIND) today announced that Chief Financial Officer, Mike Doyle, will participate in the 2022 Wells Fargo TMT Summit on Tuesday, November 29, 2022. Please contact the host company for more details on the conference, including registration and meeting information. Nextdoor uses its Investor Relations website (investors.nextdoor.com), its Twitter handle (twitter.com/Nextdoor), its LinkedIn Home Page (linkedin.com/company/nextdoor-com), and Sarah Friar’s LinkedIn posts (linkedin.com/in/sarah-friar-922b044) as a means of disseminating or providing notification of, among other things, news or announcements regarding its business or financial performance, investor events, press releases, and earnings releases, and as a means of disclosing material nonpublic information and for complying with its disclosure obligations under Regulation FD. About Nextdoor Nextdoor (NYSE: KIND) is where you connect to the neighborhoods that matter to you so you can belong. Kindness is core to our purpose: to cultivate a kinder world where everyone has a neighborhood they can rely on. Neighbors around the world turn to Nextdoor daily to receive trusted information, give and get help, get things done, and build real-world connections with those nearby — neighbors, businesses, and public services. Today, neighbors rely on Nextdoor in more than 300,000 neighborhoods across 11 countries. In

NetEase plunges after Blizzard announces suspension of China gaming servicesHong Kong-listed shares of NetEase plunged 13% after Blizzard Entertainment, a sub-unit of Activision Blizzard, said it would suspend its China gaming services, citing expiring license agreements with NetEase."We're immensely grateful for the passion our Chinese community has shown throughout the nearly 20 years we've been bringing our games to China through NetEase and other partners," Blizzard said in a statement.The company said the current license expires on Jan. 23.– Jihye LeeMeituan shares drop 6% after Tencent slashes stakeTencent said the tranche of shares is roughly 90.9% of its stake in the company and 15.5% of total shares Meituan has issued as of Oct. 31. Tencent said the stake was worth about 159 billion Hong Kong dollars (roughly $20.32 billion) as of the Tuesday close.Shares of Tencent also fell more than 3% in the first hour of Hong Kong trade. The company posted a drop in quarterly revenue after the close on Wednesday.–Jihye LeeCNBC Pro: Should investors get back into tech? Here's what the pros say, and how to trade itAustralia unemployment rate slightly falls to 3.4%Australia's unemployment came in at 3.4% in October, slightly lower than 3.5% a month ago

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Tuesday, November 15, 2022 Yesterday I realized I had access to a new LinkedIn feature when I posted a video to the platform. LinkedIn now automatically adds captions to videos when you upload them. Captions are important because of accessibility reasons of course, and because most people scroll on social media without the sound on. If you upload a video without captions, you’re missing out on a huge audience and opportunities for your audience to engage with your posts. While you can’t edit the style of the LinkedIn captions, it will allow you to edit the caption text minimally – only once – and only from your desktop. While I think LinkedIn auto captions on videos will be a useful feature for many and will save them time, I personally like being able to format, style and edit my captions using apps, especially because auto captions (and Starbucks) never get the spelling of my first name correctly! You’ll see two sets of captions in the video here – the ones I created myself using an app – and then the LinkedIn version. I left them both in today to show you the difference between them. I will not be uploading videos with my

LinkedIn is a powerful tool for building community, expanding your firm’s brand, and generating leads. The social media platform can help grow your business – but only when used effectively. Here are some of our favorite LinkedIn marketing hacks for lawyers looking to level up their marketing.  1. Use LinkedIn Live One of the best features of LinkedIn – which is often underutilized – is its Live Streaming capability. Live streams are a great way for thought leaders to share valuable information as they would in a webinar, but without the logistical steps of sign-up forms, etc. You can quickly promote such events through sharing and invitations without a separate email campaign. You will need to use a third-party streaming software, but most are compatible with LinkedIn and work well with social media. Similar to planning a webinar, think about topics that will offer a lot of value to attendees. Create a compelling description and invite any user that you know might find it worthwhile. Promote afterward as well by making the full video available for playback.  2. Improve Your Content Strategy LinkedIn strategists agree that the most consistent lead generation happens through algorithmically aligned content. However, less than 1%

Covid-19. Airport chaos. Lack of available flights.Many travelers say those are the reasons they ditched airlines for private jets during the past two years of the pandemic.But a new survey shows most of the newly converted aren't ready to return to commercial aviation just yet.Some 94% of those new to the industry said they plan to continue flying privately in the future, according to a survey by the private aviation website Private Jet Card Comparisons."Users have seen firsthand how private aviation can save time, both at the airport and by using more convenient alternative airports," said Doug Gollan, the website's editor-in-chief, in a press release announcing the results.However, respondents also indicated they may not be flying privately as frequently as they did before.The percentage of respondents who said they will continue to use private aviation "regularly" dropped from 57% last year to 40% this year.And the number who said they'll fly privately "occasionally" when the pandemic ends rose from 43% to 55%.About 6% said they plan to stop altogether after the pandemic, but that's up from zero who said the same last year.The forecast for longer-term clients was more stable, according to the survey published in October. Nearly 60% indicated

Hong Kong-listed Chinese technology stocks jump early in sessionHong Kong-listed shares of Chinese technology companies rose significantly in the first hour of trade.Tencent rose 7.6%, Meituan gained 5.9%, and Alibaba rose 9%. The Hang Seng Tech index was up around 4%.The moves come despite disappointing activity and retail sales data from China, and following U.S. President Joe Biden and Chinese President Xi Jinping's meeting ahead of the G-20 summit in Bali.Safanad's chief investment strategist said the discussion between the two leaders went "much better" than expected, though he mostly credited that to low expectations.— Jihye LeeTSMC shares jump more than 9% on Berkshire Hathaway stake newsShares of Taiwan Semiconductor Manufacturing Company listed in Taiwan jumped after Berkshire Hathaway disclosed a $4 billion stake in the company.The stock soared as much as 9.44%, reaching the highest levels in nearly two months.Berkshire added more than 60 million shares of the Taiwanese chipmaker's American depositary receipts, worth $4.1 billion (1.2% of TSM) by the end of the third quarter, making Taiwan Semi the conglomerate's 10th biggest holding at the end of September.The stock was last up around 8%. – Yun Li, Jihye LeeChina's industrial output, retail sales miss expectations in OctoberChina's industrial production