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LinkedIn may be the world's largest networking site (to date there are 860 million members!) but it's come a long way since the days of simply connecting professionals with one another. Today, LinkedIn has the power to help business owners -- local and global -- to market their brands to engaged audiences of fellow founders, industry influencers, decision makers, potential clients, and future team members.As the co-founder of a content marketing agency, I find that it's essential to have a very active presence on LinkedIn. That means following and engaging with thought leaders, interacting with content from my network, and filling my own feed with helpful, relevant updates. Whether you're looking to simply grow brand awareness or want to turn new connections into promising leads, here are six ways to get started with LinkedIn marketing. 1. Choose between a profile or a page.First things first: Should you market your brand on a LinkedIn personal profile or a business page?To put it simply, a profile is for an individual while a page is for a business. Though a business page may be necessary for general brand awareness, your personal profile is essential for building your own credibility within the industry through thought leadership, which in turn positively impacts…

Cockburn was on one of his regular jaunts through LinkedIn this week, on the lookout for more gainful employment than the Speccie currently offers him. During his perusal, one word kept catching his eye on the profiles of other users: “Rescinded.” Prospective employees are deciding to denote when a company had made them a job offer — and then changed their mind after a change in corporate hiring plans. The cryptocurrency wallet company Coinbase appears to be one of the biggest offenders. Ashutosh, a software engineer, posted the following: After considering several factors, I had chosen to join Coinbase over pursuing a PhD. Unfortunately, I just got an email today saying my offer had been rescinded (as well as those of many other people) due to a massive hiring plan change by Coinbase… After having planned so much of the next stage of my life, seeing it fall apart so quickly was heartbreaking. Other jobseekers are taking a more optimistic outlook, such as Xinyi, another software engineer whose offer was rescinded: This situation is undoubtedly unfortunate. I cannot start the journey at Coinbase as I’ve planned since this January. However, I cannot control the market or others’ decisions, but I…

Godolphin's Irish homebred Nations Pride will look to continue a tremendous run of form in North America for trainer Charlie Appleby when he takes on an international field of 13 Saturday in the $1-million Caesars Belmont Derby Invitational at Belmont Park. The Belmont Derby a 10-furlong inner turf test for sophomores. Nations Pride exits an eighth-place finish in the Cazoo Epsom Derby (G1) June 4 which came five weeks after a seven-length romp over subsequent Derby runner-up Hoo Ya Mal in the 10-furlong listed Newmarket Stakes. Nations Pride had a four-race win streak snapped at Epsom, with his three previous wins all coming on flat courses at 10 furlongs, including a 3 1/4-length score in the Jumeirah Derby at Meydan in Dubai. The son of Teofilo is a grandson of Group 1-winner and 2006 Breeders' Cup Filly & Mare Turf (G1) fifth Satwa Queen, a 10-furlong specialist. Appleby said Nations Pride should appreciate firmer footing as he cuts back in distance. “He just didn't stay in the English Derby. It's as simple as that and the ground would have been a question,” Appleby said. “The quicker the ground, the better for him and he's proven that already at Meydan's quick,…

It's been a wet summer so far in Calgary and the surrounding areas, with lots of rain and cooler temperatures.  Those two things are putting a damper on business for places like Calgary restaurant Porch, which relies on its patio to bring in patrons during the summer.  “It is unfortunate," Porch bartender Yianni Kounougeris said. "We have been a little bit slower now because of this." The patio isn’t the restaurant’s only outdoor feature. It also has a roof over half of its dining space and part of the bar that can fully open, giving customers a chance to soak in the summer weather.  "It really does provide that great patio atmosphere … almost to provide you with an escape, as if you were on vacation, like in Mexico or Hawaii," Kounougeris said.  However, that patio stays closed when it rains. "Hopefully later in July, come Stampede, we’ll have nicer weather have somewhat of a summer," Kounougeris said.  Yianni Kounougeris is a bartender at Calgary restaurant Porch. Over at Inglewood Golf and Curling Club, the wet weather is keeping people from hitting the links.  "We are down in rounds about 18 per cent compared to last year at this time,"…

The CAT ferry, which sails between Yarmouth, N.S., and Bar Harbour, Maine, has sold more than 20,000 tickets so far this year, up from the 15,100 tickets sold as of June 7. According to Bay Ferries Limited, the company that operates the CAT ferry, ticket sales remain in line with pre-pandemic numbers at this point in the sailing season. The ferry is expected to welcome 65 per cent of their total passengers for the season during the months of July and August. Bay Ferries estimates there will be between 39,000 and 46,000 total passengers over the course of the 2022 season. However, that number could be impacted by high fuel prices and record inflation rates as well as further COVID-19 variants and international vaccine requirements. As of June 30, the ferry has completed 26 rounds trips, welcoming a total of 5,569 passengers and 2,468 vehicles. Two additional trips were cancelled due to weather-related concerns. The ferry began daily crossings on June 24, after running on a schedule of four days per-week. Daily crossings will continue until the season’s final sail on Oct. 10. 2022 marks the first year the ferry has operated since 2018, due to the absence of a…

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All eyes are on Old Trafford this week as England women kick off their Euro 2022 campaign against Austria at Old Trafford.Sarina Wiegman’s arrival as head coach has seen her charges hit a purple patch with 12 wins and two draws in the first 14 games, making the Lionesses pre-tournament favourites.Wiegman took many by surprise by installing Arsenal’s Leah Williamson as her captain and it will be a proud moment when she leads the team out in Manchester on Wednesday.Leah Williamson will captain England as they look to win the Euros on home soil. (Mike Egerton/PA) (PA Archive)But a former - and indeed the first ever women’s Euro captain - has also been making headlines in the run-up to this summer’s festival of football. Carol Thomas is leading a team of female footballing trailblazers who are retracing their steps to success. The team of women will walk from The Mornflake Stadium in Crewe, venue for the first Women’s EURO game in 1984, to Old Trafford.Carol is joined by:Rachel Yankey, one of England’s highest capped players and the first registered professional female football player in EnglandIqra Ismail, the first captain of the Somali Women’s National Team and Director of Women’s FootballChloe…

A new research study from JCMR with title Global Internet Advertisement Market Research Report 2022 provides an in-depth assessment of the Internet Advertisement including key market trends, upcoming technologies, industry drivers, challenges, regulatory policies & strategies. The research study provides forecasts for Internet Advertisementinvestments till 2030. The report does include most recent post-pandemic market survey on Internet Advertisement Market. Competition Analysis : Pinterest, Tumblr, BCC, LinkedIn, Twitter, Tiktok, Tencent, IAC, Facebook, Google, Baidu, Deutsche Telekom Request Free PDF Sample Report @: jcmarketresearch.com/report-details/1371836/sample Commonly Asked Questions: At what rate is the market projected to grow The year-over-year growth for 2022 is estimated at XX% and the incremental growth of the Internet Advertisement market is anticipated to be $xxx million. Get Up to 40 % Discount on Enterprise Copy & Customization Available for Following Regions & Country: North America, South & Central America, Middle East & Africa, Europe, Asia-Pacific Who are the top players in the Internet Advertisement market? Pinterest, Tumblr, BCC, LinkedIn, Twitter, Tiktok, Tencent, IAC, Facebook, Google, Baidu, Deutsche Telekom What are the key Internet Advertisement market drivers and challenges? The demand for strengthening ASW capabilities is one of the major factors driving the Internet Advertisement market. How big is the North America Internet Advertisement market? The North America…

Depending on where you live, a net worth totaling millions of dollars may still be considered merely "comfortable," a new survey finds.In the U.S. overall, it takes a net worth of $2.2 million to be considered "wealthy" by other Americans — up from $1.9 million last year, according to financial services company Charles Schwab's annual Modern Wealth Survey.However, if you want to be considered rich by residents of large metropolitan areas, it will require even more wealth. In San Francisco, the threshold for what's considered wealthy is a net worth of $5.1 million. That's the highest total in the survey, which examined 12 of the biggest metropolitan areas in the country. To be considered "financially comfortable," a San Francisco resident would need a net worth of at least $1.7 million, the survey finds.Here's a look at what it takes to be considered wealthy by city in 2022, as ranked by net worth thresholds:San Francisco: $5.1 millionSouthern California (includes Los Angeles and San Diego): $3.9 millionNew York City: $3.4 millionWashington, D.C.: $3.3 millionSeattle: $3.2 millionPhoenix: $2.7 millionBoston: $2.7 millionDallas: $2.6 millionHouston: $2.6 millionAtlanta: $2.5 millionChicago: $2.5 millionDenver: $2.3 millionThe online survey was conducted in early February, with a sample of 500 to 750…

A lot of people are reflexively sceptical when meditation is brought up. “I was one of those people,” admits Russell Glass, the American chief executive of Headspace Health on a trip to London. “I’d heard the term mindfulness before and - do you have the term ‘woo woo’ over here? - It all felt kind of woo woo to me.” Today, Glass, a serial entrepreneur from New Jersey, meditates daily and has been the boss of one of the world’s biggest mental health apps since October 2021.  Headspace, which has offices in California and London, experienced an influx of users during the pandemic as rates of depression and loneliness soared. Glass’s Damascene conversion was years earlier. In 2014, he had just sold his marketing start-up Bizo to LinkedIn for $175m (£144m), becoming one of the social networking giant’s top executives and netting a fortune. He should have been on top of the world, but says he found it difficult to feel at home. “I was really struggling when I joined LinkedIn from a mental health standpoint. I had had my third daughter about a week before I sold the company and I wasn't sleeping very well. I got to LinkedIn…