Social Networks

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LinkedIn is looking to make it easier for brands to maximize the reach of their posts, with a new, Facebook-like 'Boost' option to turn organic Page updates into paid ads, while it's also adding new tools to help maximize virtual events, and track their performance in the app. First off, on the new 'Boost' option - as explained by LinkedIn, sometimes, when you post an organic update to your company page, you can see it get some early traction, and you may want to capitalize on that, without having to create a new ad. Now, you'll be able to do it: "Starting today, you can easily “Boost” any high-performing organic post directly from your LinkedIn Page. With the click of a button and a few payment details, you can easily give your most engaging or time-sensitive content a little boost to quickly expand your audience reach. It’s as simple as it sounds, and the newest way to reach a broader audience without having to learn how to use any new marketing tools." As you can see here, you'll soon see a new 'Boost' button on your company page posts, providing a quick, easy way to get more reach - so long…

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USATSI Justin Blackmon last appeared in an NFL game in 2013, yet the 31-year-old wide receiver may actually be attempting a comeback. Blackmon resurfaced in the social media world by rejoining Instagram this week (former Jacksonville Jaguars teammate Maurice Jones-Drew confirmed the news on his own Instagram account) and addressed a potential comeback to the NFL when a fan asked him if a Trevor Lawrence to Justin Blackmon connection is coming soon. Blackmon's response? "Let's make it happen." Blackmon does mention on his profile he's retired, but plans can quickly change if the Jaguars and league are willing to give him another chance. In case the NFL world forgot how good Blackmon actually was when he was on the field, Blackmon was one of the best young wideouts in the league before personal issues halted an incredible start to his career. Blackmon had a promising first season in Jacksonville, leading all rookies in receiving yards (865), while tying for first in receptions (64) and recording five touchdowns. He played just four games for the remainder of his career after a series of arrests and an indefinite suspension by the league for violation of the league's substance-abuse policy.  I agree that CBS Sports can send…

A YouTube blogger from France has claimed a PR company offered him money to spread COVID-19 vaccine disinformation to his 1.17 million subscribers.Leo Grasset, who goes by the name "DirtyBiology" online, was told the company had a "considerable" amount of money behind the project. Grasset shared e-mails with Euronews that show a proposition from someone claiming to work for a UK-based PR company.They refer to an opportunity regarding an "informational campaign" and asked the blogger to push false claims either on Youtube, TikTok or Instagram that the Pfizer COVID-19 vaccine is three times more lethal than the AstraZeneca one.The company also wanted him to question why the European Union and governments were buying the Pfizer vaccine in large quantities and was told to discourage people from believing mainstream media. The firm did not want the videos to be branded nor would they tell him the name of the client behind the project.Grasset, who plans to get his COVID-19 vaccine as soon as he is eligible, told Euronews "One of the main points of this campaign was to act as if I was discovering something myself that the media would not cover... because there is this huge plot."A brief sent to…

Brian Wayne Hillyard | Bonneville County Jail IDAHO FALLS — An Idaho Falls man will spend up to a year on a rider program for possessing child pornography. Brian Wayne Hillyard, 63, pleaded guilty to two felony counts of possession of child pornography in March before District Judge Bruce Pickett sentenced Hillyard Wednesday. Hillyard received an underlying two to eight year prison sentence that could be served if Hillyard does not successfully complete the rider. A rider is when a judge sends a person to prison for up to a year to undergo different treatment programs. When the inmate has completed the program, the judge can then decide to send them back to prison or release them on probation. As part of a plea agreement made with Bonneville County Prosecutors, three additional felony counts of possession of child pornography were dismissed. RELATED | Local man admits to using Tumblr to access child pornography, court documents say The Idaho Falls Police Department began investigating Hillyard before his arrest in 2020 after Tumblr, a microblogging and social media network, alerted authorities of child pornography on Hillyard’s account. According to an affidavit of probable cause, Hillyard admitted to police he had used his…

Earlier this month, the writer and English professor Barrett Swanson published a story in Harper’s about his five days at Clubhouse, the collective of dozens of college-aged social media hopefuls living in a smattering of content mansions in Los Angeles. He emerged with the sneaking suspicion that maybe all of this is bad, not only for the world but for the influencers themselves. “For a moment, I cannot remember who I am or why I am sitting here amid this sea of beautiful young people, all of them desperate for recognition, their whole lives ahead of them, empty at the absolute center,” he writes in the closing paragraph. “TikTok is a sign of the future, which already feels like a thing of the past. It is the clock counting down our fifteen seconds of fame, the sound the world makes as time is running out.” It’s easily the best and most depressing piece of journalism about famous TikTokers I’ve ever read, a “Slouching Towards Bethlehem” for influencers. Here are some things Swanson witnesses on his visit: a 19-year-old who just made $60,000 by filming a Lady and the Tramp-style kiss with his girlfriend as sponcon for a chicken-fingers joint;  » Read…

Public, the trading and social networking app, is the next app to get into live audio. Like many apps before it, the company says it’s planning to roll out live audio features starting this week under the name Public Live. Unlike its competitors, like Clubhouse and Twitter Spaces, however, Public will initially program these chats with moderators it pays, meaning not just anyone can start a conversation. It’ll host about three events a week, and users will receive a push notification to join, along with a badge inside the app allowing them to hop into it. Topics might include coverage of an upcoming IPO, the day’s news, or analysis. The first chat will be between Scott Galloway, who co-hosts the Pivot podcast and is an investor in the app, and Stephanie Ruhle, an NBC News senior business correspondent and MSNBC anchor. It’ll be live in the app this upcoming Wednesday and won’t be recorded for publish anywhere else. Other future hosts include Nora Ali, a former Cheddar News anchor, and Kinsey Grant, co-founder of Thinking is Cool and the former host of the Morning Brew Business Casual podcast.  » Read More