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 Top-flight Spanish football league LaLiga has announced a new global partnership with Snapchat. The deal, targeted towards Snapchat’s largely teenage userbase, will see LaLiga offer a dedicated weekly programme LaLiga Show Time. This will present a range of highlights, archive footage and behind-the-scenes content.  The LaLiga Snap Star account will post regular content on a daily basis, while Snapchat users will have access to LaLiga-themed augmented reality lenses and stickers.  Alfredo Bermejo, digital strategy director of LaLiga, said: “This agreement is a step forward for LaLiga in its strategy of digitalization and reaching young audiences, as well as a reinforcement of our work on social media. Among the major European leagues, we are leaders with the most followers on social media, as we currently have more than 164 million, a record figure. The Snap ecosystem tools also allow us to offer quality LaLiga content to younger fans.”  Alejandro Arenas, international sports partnerships, Snap Inc. said, “We are so thrilled to partner with LaLiga, one of the world’s most important sports leagues, and to be able to offer premium football content to Snapchatters across the globe. This is Snap’s very first partnership with a major European league and the beginning of…

Thanks to a Show Discover, a Snap Star account and numerous creative tools, including augmented reality experiences, Snapchatters will be able to enjoy the best of LaLiga content, such as the highlights of the week or the best goals. LaLiga, one of the main football leagues responsible for organizing professional football competitions in Spain, and Snapchat, an application that allows people to express themselves, live in the moment, discover the world and fun together, today announced a partnership to bring the best of football to millions of young fans on Snapchat. Through this partnership, LaLiga will bring the most premium Spanish football content to Snapchat’s global community of more than 347 million people who talk and watch sports and football on Snapchat every day. Snapchatters around the world will be able to enjoy weekly football highlights, historical archives, behind the scenes, best goals and saves of the year, through a dedicated Discover Show called LaLiga Show Time, as well as on Stories and Spotlight posted by LaLiga’s Snap Star account. The partnership also includes the creation of augmented reality Lenses experiences, cameos, bitmojis, filters and stickers. This alliance reinforces LaLiga’s commitment to reaching new audiences by capitalizing on innovative digital…

A dad has been fined after slapping his teenage daughter in the face in a row over Snapchat. Gary Finn struck the teenager with the back of his hand after taking her phone from her in a heated exchange at their family home in Bolton in August, a court heard. The 51-year-old, who said his daughter was his 'princess', thought she was mimicking him and posting topless pictures of him onto the social media platform. The pair began tussling when he asked her how she would like it if he posted similar pictures of her online, the court was told. The pair then had to be split up by Finn's partner who heard the commotion from upstairs. READ MORE: Eamonn Holmes say he's 'praying to God' as he's set to undergo 'risky' surgery Woman repeatedly hit boyfriend's housemate with pan in joint attack like a scene from ‘a horror movie’ His daughter said she had been left feeling 'more scared than usual' after the assault. When Finn was taken into police custody after officers were called to the home in Kearsley, he was said to be 'extremely remorseful' about the 'one-off' incident. Finn, a recycling company manager who has no…

The gun threat was shared on Snapchat. (Wales News)Over 1,000 pupils from a secondary school in Wales were sent home on Tuesday after an apparent gun threat was shared on social media.The Snapchat post showed a picture of someone holding a gun with the message "Don't come to school tomorrow”, causing alarm to pupils and parents of St Julian’s School in Newport, Gwent.Senior staff made the decision to shut the school as a "precautionary measure”, while parents were also informed to keep their children at home as police investigated.Armed police were sent to the area “as a precaution” while the investigation was carried out, Gwent Police said.St Julian's School closed on Tuesday following the apparent gun threat. (Wales News)A letter sent to parents from head teacher Dean Curtis said that police were “immediately contacted” once staff were told about the Snapchat post.Curtis wrote: “We made the decision to close the school for the safety of our students and staff whilst the police investigated.“At that point, we were unable to ascertain whether this was a credible threat to our school.”Police told the head that they were “satisfied” that the post did not originate from pupils at St Julian’s and that it…

September 28, 2022 by Diana Ambolis 135 Augmented reality (AR) and digital marketing specialist Marta Plone joined Team Overly this year. She supports business clients in creating, developing, and implementing successful augmented reality ventures. Marta has assisted Snapchat in establishing a notable presence in the Baltics and Finland. Currently, she is defining Overly’s global offering. Product Owner is her job title, which Augmented reality (AR) and digital marketing specialist Marta Plone joined Team Overly this year. She supports business clients in creating, developing, and implementing successful augmented reality ventures. Marta has assisted Snapchat in establishing a notable presence in the Baltics and Finland. Currently, she is defining Overly’s global offering. Product Owner is her job title, which comprises two responsibilities. First, she is pioneering the creation of its self-service augmented reality (AR) developer, ensuring that AR is accessible to as many people as possible and is understood. Marta guarantees that Overly Creator is continuously improved, allowing users to build anything from tiny augmented reality (AR) surprises for their families to substantial commercial efforts. The other purpose is to increase public awareness of advertising and marketing. We have become too used to disregarding enormous advertising areas, such as outdoor billboards, magazine…

The U.S. Department of Justice Drug Enforcement Administration (DEA) announced today the results of an enforcement operation that spanned from May to September and resulted in significant fentanyl seizures across the United States. As part of the One Pill Can Kill initiative, the DEA and its law enforcement partners seized more than 10.2 million fentanyl pills and approximately 980 pounds of fentanyl powder during the period of May 23 through Sept. 8, 2022. The amount of fentanyl taken off the streets during this surge is equivalent to more than 36 million lethal doses removed from the illegal drug supply. Additionally, 338 weapons were seized, including rifles, shotguns, pistols, and hand grenades. Of the 390 cases investigated during this period, 51 cases are linked to overdose poisonings and 35 cases link directly to one or both of the primary Mexican cartels responsible for the majority of fentanyl in the United States – the Sinaloa Cartel and the Jalisco New Generation Cartel (CJNG). In addition, 129 investigations are linked to social media platforms, including Snapchat, Facebook Messenger, Instagram, and TikTok. These results build upon the One Pill Can Kill Phase II results announced by DEA Administrator Anne Milgram in December 2021. “Across the country, fentanyl is…

The woman and her husband have an almost 20 years age difference, but she claims there are many perks to this - one being that she doesn't have to worry about him using SnapchatSara listed reasons why her age gap relationship is the best (Image: @totallysb/TikTok) Age gap relationships aren't uncommon these days, but often people have something to say when they see a pair who are loved up and there are decades between them. One woman has taken to TikTok, however, to dispel myths that older men are 'boring' and have 'no energy' by showing that her man is the complete opposite, despite their difference in age - and many women agreed. Sara Beth Kirksey aka @totallysb on TikTok recently made a video that read 'but he's almost 20 years older than you...' over the top of her and her partner preparing to dance on the screen. Get the news you want straight to your inbox. Sign up for a Mirror newsletter here The 32-year-old then listed reasons why this made her husband a better lover whilst the pair danced in time to the music. The list includes: "He has more energy than I do, he answers his calls…

This is the first part of a research series on the most popular emerging technologies. The series follows up on a report Modern Retail’s sister publication Digiday produced five years ago to discover how technologies previously reported on have evolved and to explore new technologies that have since emerged, including blockchain and robotics. In this segment, we look at how marketers are using virtual reality and augmented reality.  Five years ago, marketers were more eager to invest in virtual reality than in augmented reality. But since that time, their priorities have shifted. In 2022, more marketers are using augmented reality for brand engagement and sales than are still dabbling in virtual reality.  The pandemic propelled usage of both technologies: Virtual reality (VR) offered the ability to remotely gather in virtual spaces when in-person events were canceled; and augmented reality (AR) offered the means to sample household or personal products virtually from home. “As a result of time, the technology is becoming more accessible and, partially as a result of Covid, there has been a big uptick in people becoming more reliant on AR in their daily digital life,” said Fred Gerantabee, chief experience officer at FGX International, an eyewear company owned…

Hendersonville, TN (37075) Today Clear skies. Low 46F. Winds light and variable.. Tonight Clear skies. Low 46F. Winds light and variable. Updated: September 26, 2022 @ 7:22 pm

Russia holds 2,500 Ukrainian prisoners of war - reports Ukraine's deputy prime minister Iryna Vereshchuk claimed this afternoon that Russia has captured civilians alongside soldiers amid the war in Ukraine.It is alleged that Moscow has an estimated 2,500 Ukrainian prisoners.Ukraine also claims Russia refused to return civilians in its latest swap.Kyiv and Moscow have exchanged prisoners several times since the war began on 24 February.In the last, on 21 September, Russia released 215 Ukrainians.Andriy Yermak, the head of the president's office, said Ukraine received these prisoners in exchange for the release of Viktor Medvedchuk.Mr Medvedchuk, a friend of Vladimir Putin, is now living in exile. Refugee runs Ukrainian school from Ireland Millions of Ukrainians have fled their homes since the war with Russia erupted in late February - and most are desperate for normal life to resume.Below, Sky's John Sparks speaks to a refugee who is in charge of a school that is now on the front line of the war in Kherson - and he does it from Ireland.Watch more in the following clip... Moscow promises 'full protection' to annexed areas Russia has this afternoon pledged to give "full protection" to any Ukrainian areas annexed by Moscow - as…