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Snap, a leading camera company, has announced the launch of Dynamic Travel Ads, a new ad product for advertisers in the travel industry just in time for the summer travel season. This is a significant category expansion for Snap’s Dynamic Ads offering and is uniquely positioned for travel and tourism advertisers including hotels, airlines, and online travel agencies. With Dynamic Travel Ads, advertisers can seamlessly and automatically create a variety of ads based on their product catalogues that can contain hundreds of thousands of products. Snap’s system will serve the most relevant ads to interested Snapchatters. Dynamic Travel Ads offer three unique benefits for advertisers: •    Advanced audience targeting based on a Snapchatter’s travel intent and backed by local relevance •    Locally-relevant campaign delivery to serve hotels, airlines, destinations, and tours based on popularity, leveraging Snapchat’s rich visitation data •    Customized Catalog setup that’s built to meet the needs of travel advertisers, with relevant product feed attributes that are specific to these businesses For travel and tourism partners, the Snapchat audience is highly valuable because they are eager and excited to travel again. As per GlobalWebIndex (GWI), in Mena, 82% of Snapchatters have taken a vacation in the last year.…

, /PRNewswire/ --  Fallen Media, the creator-driven content studio building next-gen media brands, today announced the launch of seven new shows to run on Snapchat's Discover platform. As a creator-driven short-form studio, Fallen Media creates made-for-social entertainment with up and coming content creators, giving them the opportunity to grow their following and diversify their revenue opportunities. It publishes content on the platforms Gen-Z loves most, including Snapchat, TikTok, Instagram and YouTube. Fallen Media's overall lineup includes more than 12 original shows and draws as many as five million viewers per day. Effective immediately, Snapchat Discover will also host the following Fallen Media shows: Down Bad Patrol Sing Me Something Vintage in the City What's Poppin? What's Your Problem College Cribs Hot Takes "Fallen Media is pushing the envelope with short-form content and our new shows on Snapchat showcase our success in creating social content that audiences love," said Adam Sultan, President of Fallen Media. "We're super excited to bring something new and different to short form and looking forward to what the rest of the year brings." To learn more, visit https://fallenmedia.com/ About Fallen MediaFounded in 2020, Fallen Media is a leading short-form content studio. Fallen partners with up-and-coming content creators to…

, /PRNewswire/ --  Fallen Media, the creator-driven content studio building next-gen media brands, today announced the launch of seven new shows to run on Snapchat's Discover platform.As a creator-driven short-form studio, Fallen Media creates made-for-social entertainment with up and coming content creators, giving them the opportunity to grow their following and diversify their revenue opportunities. It publishes content on the platforms Gen-Z loves most, including Snapchat, TikTok, Instagram and YouTube. Fallen Media's overall lineup includes more than 12 original shows and draws as many as five million viewers per day.Effective immediately, Snapchat Discover will also host the following Fallen Media shows:Down Bad PatrolSing Me SomethingVintage in the CityWhat's Poppin?What's Your ProblemCollege Cribs Hot Takes"Fallen Media is pushing the envelope with short-form content and our new shows on Snapchat showcase our success in creating social content that audiences love," said Adam Sultan, President of Fallen Media. "We're super excited to bring something new and different to short form and looking forward to what the rest of the year brings."To learn more, visit https://fallenmedia.com/About Fallen MediaFounded in 2020, Fallen Media is a leading short-form content studio. Fallen partners with up-and-coming content creators to produce bingeable social content across Gen-Z's favorite platforms. Fallen has been…

Snapchat has launched a new update for its Custom Stories with the addition of Shared Stories. Using this feature, your friends can invite people from their contacts, thus allowing a large group of friends/family to interact with Stories together.Shared Stories disappear after 24 hours, similar to a regular Snapchat Story“Shared Stories is a new iteration of Custom Stories, a product that previously allowed Snapchatters to create a Story and add friends to view and contribute,” Snapchat said in a blog post (via Phone Arena).“Snapchatters who’ve been added to the group can add their friends as well, making it easier for the whole soccer team, camp squad, or group of new coworkers to get in on the fun,” the company went on to say.Shared Stories work like any other Snapchat Story, in that they would disappear after 24 hours. Snapchat says this feature doesn’t include a chat component. This is a good privacy feature, particularly in a scenario where strangers could be present in the group.Additionally, Shared Stories will also utilize Snapchat’s automatic language detection feature. Moreover, Snapchat will review the content to ensure it does not violate the app’s content policy. Users will receive notifications when they’re part of a…

The new Shared Stories feature will be released for Snapchat users worldwide on all supported platforms. Howe...Read MoreSnapchat introduced a feature in 2017 for users to socialise more within the app. The Custom Stories feature allowed Snapchat users to make a Story and add friends to only view them. The platform has now updated and renamed the feature -- Shared Stories -- which will be a new way for users to involve friends in the creation of Stories. This newly updated feature will now allow users to invite other Snapchatters into that group to not only view but also contribute to the story. The social media platform will also use automatic language detection and other review tools to monitor additions and keep the contents of the group safe. Snapchat’s Shared Stories availabilitySnapchat has recently announced the Shared Stories feature. The company claims that users will now be able to see the update on the app. The new Shared Stories feature will be released for Snapchat users worldwide on all supported platforms. However, it might take a while before it reaches everyone. Snapchat’s Shared Stories key detailsThis new feature in Snapchat will allow users to choose the people who can react…

BeReal | Jessica BursztynskyPopular social media apps come and go with frequency, as developers try to find the next big that will go viral with Gen Z users. Most flame out long before reaching the status of an Instagram or Snapchat. Among the newbies gaining steam and aiming to go mainstream is photo-sharing app BeReal.Founded in 2020, BeReal prompts users to take one unedited photo a day at a seemingly random time. The notification could come at 8 p.m. today and 11:48 a.m. tomorrow. Users then have two minutes to take and post a picture before it's marked as late.After sharing, they can see what their friends posted for the day and are able to comment or react with an emoji. If a picture goes up late, the app will note that for your friends, but you don't get any other penalties. The app uses both the front and back camera to give users a candid view of what's happening at that moment."It's silly but I feel like it serves a different purpose than Instagram or Snapchat," Emily, a user who's been on the app for about two months, told CNBC on condition we not use her last name. "I…

It seems inevitable that TikTok will surpass all of the old school platforms sooner or later, but it has recently passed one of these milestones in a rather concrete way. The rising social media site has now surpassed none other than YouTube in a most important category: the number of minutes users spend on the app. Adult users now spend around 45.8 minutes a day on TikTok which has allowed it to just barely surpass YouTube’s 45.6 minute average for the first time.With all of that having been said and now out of the way, it is important to note that analyzing user time spent reveals some interesting factoids about how various platforms are performing. While TikTok and YouTube are the clear winners in a neck and neck race, the surprise entry at number three is Twitter. This platform receives about 34.8 minutes of usage per adult user per day. It’s daily usage minutes are a steep drop from YouTube and TikTok, but in spite of the fact that this is the case it did far better than all of its rivals none of whom came close to it in this metric. In an ironic twist, Snapchat continues to be…

Image caption, Emergency services were called to Reapers Walk in Pendeford, Wolverhampton, on FridayPolice are appealing for footage that was shared online which is thought to show parts of a fatal stabbing.A 15-year-old boy was killed in the attack, which happened just before 16:15 BST on Friday on Reapers Walk in Pendeford, Wolverhampton.A 16-year-old boy from the city was arrested on suspicion of murder and remains in police custody.West Midlands Police is also seeking to speak to a group who were standing near a takeaway before the stabbing.Detectives said they need to identify the people who were stood outside Pendeford Fish Bar in The Haymarket at 15:40.Image caption, Specialist police searches continued over the weekendThe force believes that a video of some of the attack was posted to Snapchat and has appealed for anyone with a copy to share it with officers.A scene remains in place near the canal bridge where the boy was found and a specialist underwater search was carried out earlier.A 46-year-old woman from Wolverhampton who was arrested on Friday on suspicion of assisting an offender has been released pending further investigation.Follow BBC West Midlands on Facebook, Twitter and Instagram. Send your story ideas to: newsonline.westmidlands@bbc.co.ukRelated Internet…

Liverpool came up just short in their bid to win the Champions League on Saturday evening. The Reds went into their final against Real Madrid looking to complete the treble. But they found themselves unstuck in Paris. Liverpool had 24 shots on goal but they couldn’t find a way past an inspired Thibaut Courtois. Vinicius Junior scored the only goal of the game in the 59th minute as he tapped home a cross from Federico Valverde. That proved to be the only goal of the game as Real won 1-0. Liverpool’s players, understandably, were distraught after the final whistle. While a few tears were shed, their misery has been made to look even worse by one football fan. PARIS, FRANCE – MAY 28: Aleksander Ceferin, President of UEFA hands the runners up medal to Virgil van Dijk of Liverpool during the UEFA Champions League final match between Liverpool FC and Real Madrid at Stade de France on May 28, 2022 in Paris, France. (Photo by Catherine Ivill/Getty Images) Snapchat’s ‘crying’ filter has gone viral in recent weeks. And TikTok user @davewhufc has decided to have a bit of fun and use the filter while Liverpool’s players and staff were collecting…

Popular social media platform Snapchat has introduced Shared Stories, a new way for Snapchatters to build community around the content users love to Snap.The company said that Shared Stories is a new iteration of Custom Stories, a product that previously allowed Snapchatters to create a Story and add friends to view and contribute."Now, with our new and improved Shared Stories, Snapchatters who have been added to the group can add their friends as well, making it easier for the whole soccer team, camp squad, or group of new coworkers to get in on the fun," the company said in a blogpost."Like with all of our products, we have built this feature to be safe by design," it added.For example, like all Stories on Snapchat, Snaps sent to a Shared Story delete after 24 hours. Unlike regular friend Stories and Groups, there is no chat component, keeping all conversations between friends.Content is moderated with care, using a combination of automatic language detection and new community review tools that empower Snapchatters to play an active role in keeping Snaps in Shared Stories safe and fun."We also notify Snapchatters if they have joined a Shared Story with someone they have blocked. This gives…