Club Sportico: Athletes Are Taking Over LinkedIn

This week’s Club Sportico  essay focuses on the hottest social media website for pro athletes: LinkedIn. College and pro stars are increasingly using the site to earnestly update their networks of contacts on accomplishments on and off the field of play. LinkedIn says the number of pro athletes on the platform has grown 31% since 2021. Denver Nuggets forward Spencer Jones is one of the most active. A Stanford grad and former G Leaguer, Jones posts at least twice a week, recapping the team’s performance and sharing learnings from the various networking visits he schedules in between games. It turns out that LinkedIn is only the public tip of Jones’s networking spear. Here are a couple excerpts of the essay ✍️: He keeps a separate database of his connections, and when the team travels, the 24-year-old often finds time to meet with local founders or investors. In Washington this week, he took an intro chat with defense tech company Shield AI before handling his own defense-first duties in a 107-97 win over the Wizards on Thursday. “Typically the travel day … I kind of have that whole afternoon to go see a company,” Jones said. In Boston, he stopped by the
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