Court Says LinkedIn Must Still Face Advertisers' Lawsuit: Rtrs

A U.S. judge has ruled that LinkedIn must still face a lawsuit brought by advertisers that the Microsoft Corp.-owned company had inflated viewership metrics used to charge for its ad fees, Reuters reportsreports, citing court filings.U.S. Magistrate Judge Susan van Keulen, however, dismissed fraud-based claims and an unfair competition claim in the lawsuitJudge allows advertisers pursue claims based on the theory that bot traffic, errant clicks and fraudulent clicks inflated the metrics they relied on when buying LinkedIn adsMicrosoft and lawyers for the platiffs did not immediately respond to Reuters’s requests for commentNOTE: LinkedIn Faces …
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