The Digital Sports Summit 2025, sponsored by TATA Comms Media, took place in London on 25 June. The event’s focus was the strategies, tools, techniques and technology required to successfully create and distribute social, mobile and streamed sports content. You can view a picture gallery from the day below. George Lopez, Tata Communications, Head of Global Operations, provides opening remarks Lewis Wiltshire, SVP and Managing Director of Digital at IMG, discusses the demise of the notion of the ‘second screen.’ Kahlen Macaulay, Head of International Sports Partnerships at Snapchat reveals details about Snap Specs, the new augmented reality connected glasses Snapchat is increasingly relevant for sports rights holders, producers, federations and more, according to Kahlen Macaulay, Head of International Sports Partnerships at Snapchat Richard Craig-McFeely and the panel showcase what great short-form sports content looks like, and examine best practices for social media. Speakers from the International Tennis Federation and Reuters Imagen share the story of how they digitised and centralised the federation’s vast content library. From a conversation in the pub to acquiring UK rights to Pro D2 League rugby, Tim Cocker chats with SVG Europe’s George Bevir about all things Eggchasers Rugby ‘Watching the watchalongs: Creating new and
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