Established Titles: Scam or legit sponsorship on YouTube? – PiunikaWeb

YouTube is currently the most popular video platform in the world. Content creators have been a fundamental part of the growth of the platform. Once content creators get a certain number of views and subscribers to their channels, they start to attract the attention of brands for advertising purposes. Paid advertising has become one of the main monetization methods for many channels. However, they should be very careful with what they are advertising, but unfortunately that does not happen in all cases. One of the most recent YouTube controversies is that of ‘Established Titles’. In this article, we will explain what it is about and what we know so far. Established Titles controversy on YouTube sponsorships It all started when a company began promoting Established Titles via sponsored videos with many creators. According to the promotional material, Established Titles would allow you to become a ‘landowner’ in Scotland. Apparently, Established Titles would allow them to own a block of land in Scotland. Not only that, but they would even allow them to obtain the title of ‘Lord’ or ‘Lady’. The company selling Established Titles claims that through some legal loopholes related to financing tree planting, you could become the rightful
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