Gen Z will prioritize staying healthy in 2024, Instagram survey shows – CNBC

The wellness industry will probably continue to soar in 2024, as it did in 2023, especially with the help of Gen Z. To get a peak into what 2024 holds for the younger population, from pre-teens to those in their mid-twenties, Instagram asked them directly about their interests, which may drive the trends we see next year.In partnership with the Worth Global Style Network, a leading trend forecaster internationally, Instagram created a survey asking about the “topics, issues, and trends that matter to Gen Z,” according to the platform’s release for their 2024 Instagram Trend Talk. About 5,000 Gen Z participants responded to the survey across the U.S., U.K., India, South Korea and Brazil, according to Meta.DON’T MISS: The No. 1 industry Gen Z wants to work in, according to new research—it’s not techWhen asked about what their top three priorities for lifestyle would be in 2024, here’s what Gen Z landed on:Staying healthy (including working out often and eating healthy meals)Exploring a career pathTravelingAnd if they could choose what era they want 2024 to be for them, the Zoomers gravitated towards these descriptors:Self Improvement or DevelopmentLuckyUnapologetically MyselfEntrepreneurship is also looking more attractive to Gen Z, with 1 in 3
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