How an L.A. grocery store’s unofficial Instagram blew up — and no it’s not Erewhon

• The Los Feliz Albertsons’ unofficial Instagram page has thousands of followers, including celebrities like Kristen Schaal and Karina Longworth.• Until now, the creators of the meme-based fan account have been a mystery. Here, they tell us why they made it and how it connects the neighborhood. Given its fame, you might assume there was something particularly special about the Los Feliz Albertsons. The humble supermarket’s Instagram page has more than 8,000 engaged followers, many of whom are the hip, creative types typically found doing something cooler than shopping for groceries in Los Feliz — like waiting in a ludicrously long line for a cream top at Maru Coffee, or peacocking at an outside table at Figaro Bistrot. Celebrities like Kristen Schaal and Karina Longworth are among those who follow the @lfalbertsons account; you’ll find others, like Will Sasso or Aimee Mann, in the likes showing their appreciation. As for the posts, they tend to be memes so swirled with sincerity and irony that they border on postmodern. Consider one from 2022: an image from “The Shining” in which Jack Nicholson is labeled “Albertsons,” the ax going through a door is “Savings & Discounts” and Shelley Duvall, terrified, is the
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