It's purple magic as Google, YouTube mark BTS ARMY's ninth birthday – The Indian Express

Yes, to celebrate the ninth birthday of the fandom, the tech giant decided to throw a special surprise party filled with balloons and personalised messages, and fans certainly can’t get enough of it. On July 9, which marks the date the fans got their official name ARMY (Adorable Representative MC for Youth), Google launched the special event with animated purple balloons ready to be popped. The BTS fandom has long been associated with the colour purple. If you key in ‘BTS’ on the search engine today, a purple heart icon appears next to the BTS header on the upper left-hand side of the results page, for both mobile and desktop. When popped, the round purple balloons shower confetti and splash the colour on the page. Microphones can be seen in some of the balloons, which when popped reveal handwritten birthday wishes from each of the seven members as their voice plays in the background, wishing the fans. The microphones also correspond to each member’s actual mic. “I Purple You” their voices say in what is the fandom’s equivalent of ‘I Love You’. BTS Google Purple Balloons | Happy Birthday ARMYshttps://t.co/UltsdkF7Jc#BTS #방탄소년단 @BTS_twt pic.twitter.com/WtIWV8JvyV — andrea ♡s bts⁷ (new acc) (@ZER0XBLACK)…
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