Koo is a cool addition to the dictionary of bizarre social media names

With zillions of sites in the digital universe, standing out isn’t easy. Finding names that are unique and memorable can be a real challenge. February 14, 2021 / 10:39 AM IST Founded in March 2020 by Radhakrishna and Mayank Bidawatka, Koo can be used to express views and opinions on various topics much like Twitter. Where on earth did koo come from? Not the company. We know that the homegrown microblogging platform was launched in March 2020 by serial entrepreneurs Aprameya Radhakrishna and Mayank Bidawatka. But the name Koo?Where did that come from?Is it onomatopoeic, from the call of the koel that most Indian of birds celebrated equally in music and poetry. Or is it even deeper, mined from India’s rich past in keeping with the spirit of the endeavour. Perhaps it is a Sanskrit derivation, from nikūjitam, meaning vibrated. If so, the founders have chosen wisely.To take on the likes of Twitter, Atmanirbhar Bharat’s play has to be a name that is shorter and equally mysterious, at least to the uninitiated.Twitter’s naamkaran, by contrast, was far more pedestrian. Its founder Jack Dorsey told New York Public Radio in a 2011 interview that it originated from how a person’s phone would buzz/jitter/twitch…
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