Social Media Today, an Industry Dive publication This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter . LinkedIn announced a collaborative posts feature, which will enable creators to invite other LinkedIn members to be co-creators of in-stream posts. LinkedIn’s collab posts will be accessible via a new Add Collaborators option within post settings, accessible via the composer options. Users will then be able to invite other LinkedIn users or company pages to partner on posts. As outlined by LinkedIn: “Great ideas love company. Whether at work or in life, some of the best moments of success and creativity come from collaboration. Think of new product launches, executives breaking major business news, creators sharing brand partnerships, or teammates celebrating company milestones. There’s almost always multiple people working behind the scenes to make magic happen.” LinkedIn said its collaborative posting option will provide a way to lean into this, and to celebrate team achievements in the app. “In time, members and LinkedIn pages will be able to share posts together on LinkedIn, and people will see all collaborators listed at the top of the post,” the company
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