LinkedIn enables third-party analytics access with new Member Post API – PPC Land

LinkedIn announced on July 8, 2025 the launch of its Member Post Analytics application programming interface (API), marking the first time creators can plug LinkedIn performance metrics directly into third-party tools they already use to manage and track content. The new API provides access to key performance metrics including follower growth, post impressions and video views through external platforms. According to LinkedIn director of creator products Sam Corrao Clanon, the API is now available to creators using 11 third-party tools and platforms, with more integrations planned in the coming year. The current vendor list includes Hootsuite, Buffer, Sprinklr, Metricool, Oktopost, Zoho, mLabs, Social Pilot, Later, Publer and Vista Social. Third-party vendors do not have to pay LinkedIn for access to the new API, with a free approval form available on LinkedIn’s website. “What this will do on the creator side, and specifically with regard to their relationship with advertisers, is give a more complete picture of what their reach looks like across platforms, from whatever tool they use,” Clanon said. Subscribe the PPC Land newsletter  ✉️ for similar stories like this one. Receive the news every day in your inbox. Free of ads. 10 USD per year. Subscribe Summary Who:
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