Social media is a microcosm of our society. And just like the real world has its own dangers, social media is also not free of them. One such danger is the issue of fake profiles. Fake profiles are deeply problematic as they not only confuse other users about the authenticity of the person behind the profile but also many people’s identity is stolen this way. And when such incidents occur in a professional space such as LinkedIn, the gravity of the situation increases manifold. To stop such issues, the social media platform has introduced a new AI tool that can catch fake profile pictures and mitigate the risk of such accounts spreading on the platform.Announcing the new AI tool, LinkedIn said in a blog post, “To protect members from inauthentic interactions online, it is important that the forensic community develop reliable techniques to distinguish real from synthetic faces that can operate on large networks with hundreds of millions of daily users”. The new tool can catch fake profile pictures with an accuracy of 99.6 percent, although there is a false positive rate of 1 percent. AI tool to mitigate fake profiles on LinkedInLinkedIn partnered with academia to build its detection
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